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Betting exclusively for private labels: Could it have negative consequences for retailers? [Apuesta exclusiva por las marcas privadas: ¿podría tener un impacto negativo para los minoristas?]

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Academic year: 2020

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Table II. Final results of estimatesHypothesisEstimate(H1)IMG_E/ CONC_P0.111(H2)IMG_E/ AT_PL0.165(H3)IMG_E/ P_VAR_STn.s.(H4)INT_CP_PL/ IMP_CATn.s.(H5)INT_CP_PL/ AT_PL0.757(H6)INT_CP_PL/ CONC_Vn.s.(H7)INT_CP_PL/ IMG_E0.224(H8)INT_CB_E/ IMG_En.s.(H9)INT_CB_E
Table III. Final results (signi ficant relationships) Hypothesis Estimate SE CR P(H1)IMG_E/ CONC_P0.1110.0542.047 0.041(H2)IMG_E/ AT_PL0.1650.0582.8330.005(H5)INT_CP_PL/ AT_PL0.7570.0997.619***(H7)INT_CP_PL/ IMG_E0.2240.1121.9970.046(H10)INT_CB_E/ P_VAR_ST0

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