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Análisis de la deserción de los clientes de televisión pagada en la empresa CNT EP

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Academic year: 2020

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Figura 4. Penetración de TV pagada en hogares en América latina  Fuente: http://www.lamac.org/america-latina/metricas/total-por-tv-paga
Figura 5. Porcentaje de penetración de TV pagada en Ecuador  Fuente: http://www.arcotel.gob.ec/audio-y-video-por-suscripcion/
Figura 10. Medio por el que conoció la empresa  Fuente: Datos obtenidos en la encuesta
Figura 11. Motivación en la contratación del servicio  Fuente: Datos obtenidos en la encuesta
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