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Communication and marketing

The panorama of integrated marketing communication policies and the managemeng of CSR in mexican SME’S

The panorama of integrated marketing communication policies and the managemeng of CSR in mexican SME’S

... de marketing aisladas, como hemos dicho más arriba, una correcta estrategia de RSC implica a la comunicación corporativa como elemento capaz de ayudar a gestionar “el compromiso de la empresa con la sociedad (y ...

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Aplicación móvil como estrategia para la comercialización de productos agropecuarios

Aplicación móvil como estrategia para la comercialización de productos agropecuarios

... Buyers and effective producers, much of the crop is lost Because it can not advance commercial ...Improve Communication between the producers and traders of products related to agriculture through ...

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Comunicación integral de Marketing / Integrated Marketing Communication

Comunicación integral de Marketing / Integrated Marketing Communication

... Journey and the Personas which covers the target audience of a ...definition and understanding of the Moments that Matter or Truth Moments within the ...- Communication Plan design: ...

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INTERNET MARKETING COMMUNICATIONS OF TRADE ENTERPRISES IN UKRAINE

INTERNET MARKETING COMMUNICATIONS OF TRADE ENTERPRISES IN UKRAINE

... goods and ser- vices quality expectations, strive for more convenient arrangement and working hours, better service, lower ...way and style of people’s ...ideas and technologies were ...temps ...

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Rep – Multicultural marketing-Old and New Media Use – Korzenny – 2007

Rep – Multicultural marketing-Old and New Media Use – Korzenny – 2007

... of communication while NHW tend to be less adventurous, a trend that also surprised us in the 2006 ...surprises and nuances even within these trends including differences between HE and HS, as well ...

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Service delivery systems for natural resource stakeholders :targeting, information and communication functions and policy considerations

Service delivery systems for natural resource stakeholders :targeting, information and communication functions and policy considerations

... research and economic ...policies and trade agreements will influence the first group most immediately in that their behaviour will be more closely linked to commodity ...village and will be the key ...

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Comunicación integral de Marketing / Integrated Marketing Communication

Comunicación integral de Marketing / Integrated Marketing Communication

... Journey and the Personas which covers the target audience of a ...definition and understanding of the Moments that Matter or Truth Moments within the ...- Communication Plan design: ...

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Una experiencia de formación universitaria para comunicar sobre desigualdad y pobreza

Una experiencia de formación universitaria para comunicar sobre desigualdad y pobreza

... poverty and inequality particularly that deployed through routines and journalistic practices is of interest to various public organizations, non-governmental and academic ...poverty; and that ...

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Trastornos del espectro autista: retos diagnsticos y teraputicos en el contexto de Mxico

Trastornos del espectro autista: retos diagnsticos y teraputicos en el contexto de Mxico

... withdrawal and atypical social and playing skills ...behavior and exaggerated interest in parts of ...providers, and even specialized professionals may lack the skills and expertise to ...

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Communication and Engagement for Social Justice

Communication and Engagement for Social Justice

... to, and conscious of, ethical dilemmas, and empowers us to work together on new dynamic, plural and inclusive ...judgments and the imposition of one’s own ...different and subtle ...

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IABC Research Foundation and Buck Consultants Employee Engagement Survey

IABC Research Foundation and Buck Consultants Employee Engagement Survey

... budgets and staff support, they also highlight significant communication opportunities in such areas as employee listening, internal branding and social ...

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Marketing and Society/Marketing y Sociedad

Marketing and Society/Marketing y Sociedad

... knowledge and understanding is through the lecture but students are strongly encouraged to engage in problem solving and independent reading for which they are given extensive support and guidance on ...

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Marketing and Society/Marketing y Sociedad

Marketing and Society/Marketing y Sociedad

... analytical and problem solving skills as it will help students to understand the key challenges we are facing, critically reflect on its causes and propose solutions to address ...

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Marketing and Society/Marketing y Sociedad

Marketing and Society/Marketing y Sociedad

... knowledge and understanding is through the lecture but students are strongly encouraged to engage in problem solving and independent reading for which they are given extensive support and guidance on ...

12

Older people, mobile communication and risks

Older people, mobile communication and risks

... mobile communication-associated risks than their Romanian ...skepticism, and belief in no “actual” negative consequences, all of which reflect ...Arguments and described behaviors mostly referred to ...

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Communication Challenges and Opportunities in Africa

Communication Challenges and Opportunities in Africa

... in Communication Research in Africa, on March 20, ...democracy and communication in ...speech and press, as a requirement for the development of societies, the limitations are ...milestones ...

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Marketing Metrics and Performance/Control en Marketing

Marketing Metrics and Performance/Control en Marketing

... S. and Hanssens, D. M. (2009): “Marketing and Firm Value: Metrics, Methods, Findings, and Future Directions”, Journal of Marketing Research 293 ...of Marketing Management, ...

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New technologies and democracy in Brazil: from mass communication to segmented communication

New technologies and democracy in Brazil: from mass communication to segmented communication

... uses and gratifications to provide insights into the relationships between patterns of new media use at the individual ...content; and the gratifications they expect to gain from interactions (Shan et ...

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New (?) African communication environment. A contribution to the study of communication and Africa

New (?) African communication environment. A contribution to the study of communication and Africa

... Sin embargo, los artículos incluidos, como se relatará más adelante, son reflejo tanto del papel de los medios tradicionales, como de los nuevos medios digitales y redes sociales en algu[r] ...

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Marketing Metrics and Performance/Control en Marketing

Marketing Metrics and Performance/Control en Marketing

... Felgate, M., Fearne, A., DiFalco, S. and García Martínez, M. (2001): “Using supermarket loyalty card data to analyse the impact of promotions”, International Journal of Market Research Vol. 54 Issue 2, 221-240. ...

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