Digital marketing
Art – How poor metrics undermine digital marketing – McKinsey – 2008
... including widgets, wikis, and social networks. Over half of those surveyed indicate that their companies plan to maintain this spending at current levels or even to increase it where possible. Respondents whose companies ...
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Digital Marketing/Marketing digital
... develop digital marketing strategies focus on customers, analyze the actions taken, measure the results of them ...a digital marketing project to ...
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Digital Marketing/Marketing digital
... develop digital marketing strategies focus on customers, analyze the actions taken, measure the results of them ...a digital marketing project to ...
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Digital Marketing/Marketing digital
... El entorno digital ha cambiado la manera en que las organizaciones se comunican e interactúan con los consumidores. Se proporcionan los conocimientos prácticos necesarios de cara a establecer los objetivos y las ...
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Digital Marketing/Marketing digital
... El entorno digital ha cambiado la manera en que las organizaciones se comunican e interactúan con los consumidores. Se proporcionan los conocimientos prácticos necesarios de cara a establecer los objetivos y las ...
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Marketing Digital / Digital Marketing
... El marketing digital es el proceso de construir y mantener relaciones desde la empresa con los clientes, a través de acciones en entorno digital (online), con el fin de facilitar el intercambio de ...
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Influencia del Marketing Digital en el Posicionamiento Online del Hospedaje rural “ARUMA URO” de la Ciudad de Puno - 2018
... the digital marketing in the positioning online of the rural lodging "Aruma Uro" of the city of Puno - 2018, that has like objective analyze the influence that has the digital ...
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Advanced techniques you need to know
... Through online and offline research most advertisers understand which demographic classifications are engaged with their brand and their products or services. But sometimes online and offline audiences differ in their ...
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Rep – BtoB Marketing-Trends in Strategies and Spending – Forrester – 2008
... The chart below shows the areas to which tactics are assigned. Traditional advertising is considered a tool for Branding/Advertising. Web-based tactics serve several different purposes. Public Relations (63%), Blogs ...
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Gui – Search Marketing Help – IAB – 2008
... search marketing. However, because search marketing places the responsibility on advertisers to place ads, write ad copy and the keywords they target, it has been thrust further into the ...
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If YOu BuIld It, theY WON’t COme
... Buzz is suspect. It can be bought. Instead, consumers and business people alike are looking towards trust. We want our friends to tell us it’s good. We want someone we know to say we should look into it. marketing ...
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Art – Marketing Mobile with Mobile – 4Info – 2008
... 4INFO also validated this internally through a paid search marketing campaign for 4INFO NCAA football score alerts, utilizing similar keyword targeting and creative on both mobile and traditional online channels. ...
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Art – Internet marketing strategies for 2008 – GBG – 2008
... online marketing is all about putting your product or service in front of potential customers at the exact time that they are looking for ...“pinpoint marketing”. Pinpoint marketing is much different ...
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Generación de Modelos de Negocios
... Cada negocio requiere recursos claves, estos le permiten a la empresa crear y ofertar una proposición de valor, alcanzar mercados, mantener relaciones con los segmentos de mercado y gen[r] ...
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Art – European Online marketers Segmentation Guide – Omniture – 2007
... database marketing will make your customers feel con- tent about having a relationship with ...our marketing investment simply in terms of yielding the highest results such as sales, orders, or some other ...
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How geolocation is used in the local space and in general internet marketing: • Targeting Ads to user’s locality - ads could be targeted
... online marketing with location-specific components, but many are blurry as to how it works and how it’s being used, so I thought it’d be helpful to outline the basics of it, and to highlight some of the recent ...
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The Team and Tools You Need to Market in an Increasingly “Digitally Savvy” World
... a marketing communications group, creative services, and a client solutions team that works directly with agencies and marketers to communicate, activate, and translate what is possible—and we have over 200 people ...
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Art – Email award winner gallery 2007 – Marketing Sherpa – 2007
... Includes best B-to-B campaigns, best email newsletters, best retail promotions and even best podcasts from brands, such as Sprint, Olympus, Nickelodeon, Dell, AAA, Doubleday and The Mo[r] ...
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Note From the Research Team
... The key takeaway for advertisers is that the context in which an ad is served is just as important as the ad itself. Think about direct marketing in the traditional world; the list is the most important variable ...
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Mobile Social Computing Adds Trust To Marketing
... Our research uncovered five different types of mobile social technologies: mobile social networking, media sharing environments, microblogging, social mapping services, and mobile tagging[r] ...
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