• No se han encontrado resultados

D. Otras medidas para el control de las operaciones internacionales entre relacionados

VII. Anexos

Timeless jewels

Sofitel Legend offers a collection of legendary locations where myth and reality merge. Its hotels are unique jewels, often set in century-old heritage buildings that have been magnificently renovated by celebrated designers. Sofitel Legend Metropole Hanoi, Sofitel Legend The Grand Amsterdam and Sofitel Legend Old Cataract Aswan are destinations in themselves, inviting guests to experience a world of enchantment and magic.

In 2014, the Sofitel Legend The Grand Amsterdam received no fewer than 11 awards and distinctions for the excellence of its service, while the Sofitel Legend Metropole Hanoi was honored 27 times. In particular, it was ranked the No. 1 hotel in Southeast Asia by Condé Nast Traveler readers and also made it onto the magazine’s “Gold List” of the world’s finest hotels. The Sofitel Legend Cartagena also featured in Condé Nast’s Readers’ Choice Awards, as one of the best hotels in South America. The Sofitel Legend Panama will be added to the collection in 2017.

SOFITEL LEGEND PEOPLE’S GRAND HOTEL XIAN, THE FIRST SOFITEL LEGEND IN CHINA

History and tradition dating back thousands of years infuse this hotel, which has been expertly transformed to meet the luxurious Sofitel Legend standards. French elegance blends with Chinese hospitality and tradition to create a timeless atmosphere in this splendid property standing in the middle of a vast 40,000-square- meter landscaped garden that once belonged to the Imperial Palace, the tone set by the Art Deco lobby and its lily motif. This sumptuous hotel houses 71 rooms and suites, with a butler service, six restaurants, the top-floor Louis XIII bar, an immense ballroom, a Grand Theater, a private museum and – last but not least – a pool, a gym and a private spa.

A NEW SO|SPA ADDRESS AT THE SOFITEL LEGEND THE GRAND AMSTERDAM BY MARISA BERENSON In 2014, the Sofitel Legend The Grand Amsterdam – named “Best luxury hotel spa in the Netherlands” at the World Luxury Hotel Awards – announced the launch of “Le Soin Sublime” by Marisa Berenson. The eternal style icon has developed a range of cosmetics and beauty treatments using her signature Fabulous Oil, made from prickly pear extract, exclusively for Sofitel. So|SPA, a collection of 33 addresses, offers a sensory journey blending the expertise of French beauty treatments with the best of local traditions.

5

COUNTRIES

5

HOTELS

873

ROOMS

sofitel.com

THE BRAND PORTFOLIO_ LUXURY AND UPSCALE HOTELS

LA NUIT BY SOFITEL

The new Sofitel concept of signature evenings is a multi- sensory experience combining music, design and the art of cocktails, created for cosmopolitan travelers and lovers of sophisticated soirées. The events are organized on the sidelines of prestigious international cultural events such as art, design, film and music festivals and fashion weeks. The first edition of La Nuit by Sofitel was held at the Sofitel Marrakech in Morocco to coincide with the Marrakech International Film Festival.

SOFITEL WINE DAYS

Sofitel launches Sofitel Wine Days, an invitation to discover the world of French wines during the traditional grape harvest in France. This exceptional program of international events showcasing food and wine is jointly organized by Sofitel and some of the world’s most legendary wineries. Sofitel hotel guests and wine lovers are able to follow the events via various social media, including Twitter: #Sofitel

FrenchWineDays.

1. Sofitel Bali Nusa Dua Beach Resort, Indonesia 2. Sofitel Berlin Kurfürstendamm, Germany 3. View from the Sofitel Dubai Downtown, United Arab Emirates 2.

REVEALED: A TRAVELING PHOTO EXHIBITION CURATED BY OLIVIER WIDMAIER PICASSO At Sofitel’s initiative, Pablo Picasso’s grandson has selected 30 photographs that lift the veil on the intensely private creative world of such great artists as Dali, Soulages, Magritte and Picasso. The opening at the Sofitel New York brought together the biggest names in art and culture. After New York, Washington and Chicago, the exhibition will travel to Montreal and Los Angeles in 2015 and will also be shown in Europe, starting in Paris from February 2015.

SOFITEL

50 years of French elegance around the world

The Sofitel portfolio features contemporary hotels and resorts tailored to meet the needs of luxury hotel guests in search of maximum comfort, stylishness and excellence. Located in the heart of a major city or nestled in more intimate and sumptuous surroundings, each Sofitel offers a genuine experience of French art de vivre, combined with the best of local refinement. Around the world, Sofitel celebrates design, culture and gourmet dining. To make every Sofitel a unique experience, each destination is enhanced by the work of designers, architects, interior decorators and artists, including such well-known names as Andrée Putman in Paris, Didier Gomez in Morocco and Paris, Jean Nouvel in Vienna, Sybille de Margerie in Amsterdam and Aswan, and Isabelle Miaja in Mumbai and Singapore. Diversity of tastes is also celebrated, creating bridges between local cuisine and France’s culinary heritage, paired with the best and most subtly blended wine. Exhibitions, fashion shows, openings and concerts make any stay with Sofitel an unforgettable moment. Life is Magnifique!

In 2014, the brand added three prestigious new addresses in key regions and cities, with the opening of the Sofitel Bali Nusa Dua, the Sofitel Berlin Kurfürstendamm and the Sofitel Dubai Downtown. It also pursued an ambitious renovation program that constantly renews the Sofitel experience. Objective: 150 hotels by 2017.

400 AWARDS FOR THE SOFITEL BRAND

Between awards bestowed by tourism professionals and glowing recommendations from guests and luxury hotel enthusiasts, Sofitel hotels received more than 400 distinctions in 2014, an increase of 35% on 2013.

41

COUNTRIES

121

HOTELS

30,941

ROOMS

sofitel.com

1. 3.

THE BRAND PORTFOLIO_ LUXURY AND UPSCALE HOTELS

1. Sofitel So Singapore, Singapore 2. Sofitel So Bangkok, Thailand