Clasificación general de los textos

Screen Australia supports the production of creatively ambitious screen projects that engage audiences on new and evolving platforms.

strategies

y Support diverse, innovative screen projects that connect with audiences and online communities

y Provide practitioners with opportunities to take risks, extend their skills and explore new partnerships, revenue streams, business models, tools and platforms y Encourage the creation,

retention and exploitation of new intellectual property by Australian screen producers and games developers to promote industry growth and sustainability

y Increase the international profile of Australian online and interactive projects through festival, conference and awards exposure.

outComes

multiplatform storytelling

Overall, Screen Australia committed $3.55 million of production finance to a slate of 17 projects through its Multiplatform Drama program, generating $8.1 million in total production spend.

Screen Australia provided production finance for:

y Noirhouse, a comedy series with a film noir aesthetic in which housemates investigate a murder, for ABC iView and other online platforms

y Wastelander Panda: The

Chronicle of Isaac and Rose, a

post-apocalyptic action series for ABC, iView and online y Soul Mates, a comedy sketch

series from the Bondi Hipsters for ABC and iView

y Mychonny Moves In, an online comedy series featuring YouTube star Mychonny y Dayne’s World, an offbeat

online comedy series based around comedian Dayne Rathbone and his family y WHAM: Warren & Hal Media,

an online comedy series about the world’s worst advertising agency

y Four Quarters, a real-time influenced comedy series following a group of AFL fans y Katering, an online comedy

series, parodying the popular cooking show genre

y I Learn, an app for children about starting school that both entertains and educates y Daisy Chain, an interactive,

touch-screen app for children, with an anti-bullying message y Stories I Want to Tell You In

Person, an adaptation of the

one-woman play by Lally Katz for ABC and iView

y Illusion 5 Sweeper Squad, a live-action and computer- animated online series from Digital Emmy® Award–winning producers Hoodlum

y Ricketts Lane, a series based on the Barry Award–winning live comedy show by Sammy J & Randy for ABC and iView

y Doodles, an animated interactive web series from Digital Emmy® Award–winning producers Ludo Studio y The Wondrous Life of

Desmondo Ray, a whimsical

animated series about a peculiar character looking for love. Based on the short film selected for SXSW 2014, the series will be distributed via online platforms.

Screen Australia also provided completion finance for:

y AUTHENTIC IN ALL CAPS, an interactive audio adventure for tablet devices

y Altruman, an online comedy/ drama series about a superhero’s real world problems.

Screen Australia also provided finance for a number of multiplatform extensions for feature film projects already funded by the agency: y Wolf Creek 2, a walk-through

installation with shared online integration in partnership with Roadshow Films and ENESS y These Final Hours, an

interactive prequel in which users experience the last five months of life on earth, in partnership with Roadshow Films and Soap Creative y Predestination, an interactive

recruitment to a mysterious time travel agency that confronts you with your own future, with Blacklab Entertainment and The Project Factory

#7DaysLater

y Kill Me Three Times, an interactive prequel in which users are hunted by the merciless hitman from the film, with eOne and Loud & Clear y Partisan, in which the

distinctive central character from the film disseminates his shocking ideologies across social networks, with Madman and Warp Films.

The multiplatform extensions are released to work in conjunction with the marketing campaign for the theatrical release of each film. The Wolf Creek 2 experience went live on 13 February 2014 and These

Final Hours on 23 June 2014. The

remaining experiences will be timed to build audiences towards the respective release dates.

sector building

Screen Australia also engaged in a number of sector-building initiatives aimed at skills escalation and development, often leveraging additional finance from third parties. These included:

Skip Ahead special initiative in partnership with Google

This co-funded initiative provided project funding to Australian YouTube content creators who have already demonstrated a connection with audiences. The funding aimed to assist this new generation of online storytellers to expand their ambition in creating online content. Five applicants shared a total of $400,000 in funding. Google further supported the successful teams to travel, work and learn at the YouTube Space in Los Angeles in May 2014. The successful applicants were:

y Derek Muller with Reinventing

Education, exploring the future

of education, involving expert interviews and recreating classic experiments

y Louna Maroun with Neighbours:

Zombie Edition, a web series

following the residents of Erinsborough as they face a zombie apocalypse y Martin Mulholland and Blair

Joscelyne with Mighty Car Mods’ Lend Us a Ride: Australia,

documenting Marty and Moog as they travel across Australia in borrowed cars

y Chris Voigt with Fernando’s

Legitimate Business Enterprise,

an animated series about a singer and his shifty business partner transitioning from unknowns to C-list celebrities y Jordan Raskopoulos, Lee

Naimo and Benny Davis with

The Axis of Awesome: Axis All Areas, a music-driven comedy

series about a rock band trying to make the best music videos of all time.

Fresh Blood initiative in partnership with the ABC

Another co-funded initiative, Fresh Blood aimed to unearth the next generation of comedy performers and producers. From an unprecedented 492 applications, executives from ABC and Screen Australia selected 25 comedy teams. Each project received a budget of $10,000 to produce three x 2–5 minute short-form comedy sketches premiering on ABC’s iView

Big Baby

platform throughout the month of June 2014. Fresh Blood represented the first digital commission for iView.

Jeff Gomez Masterclass

Screen Australia supported world- leading transmedia producer Jeff Gomez to present his one-day masterclass in conjunction with X|Media|Lab and SBS. Held in Perth, Sydney and Melbourne in August 2013, Gomez delivered practical training to assist screen professionals to maximise the effectiveness of their projects with transmedia storytelling. (See Appendix 3, page 108 for more details.)

games

The Games Production program supports games developers by providing funding for individual projects, with the aim of: y encouraging the creation and

retention of original intellectual property (IP)

y supporting business growth via games success for developers who do not access Games Enterprise funds

y providing a new source of finance that can trigger the development of innovative games

y assisting developers to increase the ambition and quality of games.

Overall, Screen Australia committed $3.83 million of production finance to a slate of 36 projects through its Games Production program, generating $14.1 million in total production spend.

Screen Australia also engaged in a number of sector-building initiatives aimed at providing games industry networking opportunities, skills escalation for games developers and screen culture activities. These included:

y sponsorship of the Freeplay Independent Games Festival

y sponsorship of Global Game Jams in Sydney, Melbourne and Adelaide

y sponsorship of the Let’s Make Games Festival in Perth y sponsorship of the Game

Connect: Asia Pacific (GCAP) 2013 conference and support for the GCAP Assist travel initiative

y seed funding for The Arcade Collaborative Development Space in Melbourne

y sponsorship of the Australian Networking Event at the Game Developers Conference 2014 y sponsorship of the ‘Power Up

Your Games Start Up’ Seminar at VIVID Festival 2014, NSW. (See Appendix 3, page 108 for more details.)

In the 2014/15 Federal Budget, the Government announced that funding

to the Australian Interactive Games Fund would be discontinued one year earlier than originally planned. As a result, the Games Fund has now been closed. Funding will not be available for Games Production or a second round of Games Enterprise in 2014/15.

Games projects and studios that were already approved for funding will continue to receive pre-allocated funding and administrative support from Screen Australia.

At the close of the Games Fund, Screen Australia had committed $10 million over two years directly to the Australian games industry. All the administrative costs of running the fund were absorbed to provide the maximum possible benefit to Australian games developers.

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The Gallant Captain

HigHligHts

• $1.7 million was provided for professional development of writers, directors and producers through Screen Australia’s Talent Escalator and other development programs including almost $900,000 toward short films. A range of emerging producers and directors were supported for high-level six-month internships.

• Screen Australia launched the new short film program Hot Shots: Short Film Production and funded six short fiction films from 63 applications. • Screen Australia provided

funding to the state agencies to assist with state-level development of craft, partnering on the following initiatives: D-Lab (SAFC), IGLOW (Screen Territory), Feature Navigator (ScreenWest), Low Budget Feature Pod (ScreenACT), Aurora (Screen NSW) and Gold Pass (Screen Tasmania). Screen Australia also partnered with 37°South Books at MIFF; supported new initiative, Finding Animation, in partnership with Epiphany International; and funded a masterclass from writer/director John Michael McDonagh in partnership with the Sydney Film Festival. • The Last Time I Saw Richard

won the AACTA Award for Best Short Fiction Film; Emo (The

Musical) received a Special

Mention from the Generation 14plus Youth Jury at the Berlin International Film Festival.

Creativity and storytelling | Screen Australia 2013/14 43

Talent Escalator