5.3 REGLAMENTO INTERNO DE TRABAJO
5.3.2 Contenido Especifico
If you have been reading this book from the beginning, you’ve probably already learned the following:
1. TRUST – Your subject trusts you well enough and also recognizes that you are a natural leader. His perspective of the dialogue has shifted because you have modified his mental lenses, too.
2. HYPNOSIS – You have induced hyper-awareness in your subject and he is now more focused and aware of you and your message.
3. AGREEMENT – By working around your subject’s conscious filters, you are now ready to drive your message into his subconscious mind, where affirmative action is the order of the day.
If you’ve been practicing the patterns and skills we’ve been discussing so far, I can assure you that you have already achieved much in terms of persuasion and influence.
Being able to systematically utilize an array of hypnotic language patterns is a very rare skill and you are now a member of the elite group of influencers who have effectively melded hypnosis and influence in one killer formula.
All that is left now is to construct and implant your HYPNOTIC SUGGESTIONS.
What’s the difference between a regular suggestion and a hypnotic suggestion?
To answer this essential question, I have prepared a table of comparisons so you can familiarize yourself with the various differences between these two types of messages.
Regular Suggestion Hypnotic Suggestion Spoken in familiar, everyday
language.
Is communicated through hypnotic language patterns.
Stated in a “matter of fact” and
direct way. Rarely stated directly to the subject.
Is communicated regardless of
the subject’s trance state. Can only be implanted successfully after hypnotic induction.
Must be consciously remembered by the subject.
Subject is encourage to forget the hypnotic suggestion so it can take root in the subconscious mind.
Makes complete sense when you
hear it the first time. May not be completely
understandable if you hear it out of context. Hypnotic language always
has an element of vagueness.
The subject can reject it if he wishes to.
Can shift the focus of the subject and deepen his
hypnosis/hyper-awareness.
What Makes a Good Hypnotic Suggestion?
Now that you are aware of the basic differences between a regular suggestion and a hypnotic suggestion, let’s talk about the characteristics of an ideal hypnotic suggestion:
1. A hypnotic suggestion should not be jarring but rather, it should harmonize with what you’ve already been telling your subject.
If your hypnotic suggestion makes your subject say “what?!” it is not completely aligned or harmonized with the flow of ideas that you have been building up from the beginning of the interaction.
2. A hypnotic suggestion should ideally deepen the subject’s trance state. This can be achieved by adding specific words or by using certain linguistic devices that add a touch of ambiguity or vagueness to the message.
This vagueness further disrupts the subject’s conscious filters and makes the mind more focused on “filling the blanks” or reshaping the message so that it would make sense. This process of integration takes place in the subconscious mind.
3. A hypnotic suggestion should be ethical and must also provide mutual benefit to both the hypnotist-influencer and the subject.
The purpose of communication is to create change in the recipient of the message. How effective communication is used is completely up to the speaker himself. Communication only becomes manipulation if only one party benefits from the interaction.
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If you’ve successfully accomplished the previous steps that have been outlined in The Hypnotic Language Pattern, you are indeed ready to craft your own hypnotic suggestions. The following hypnotic language patterns will help you create effective messages that can be driven straight into the heart of the subject’s unconscious mind.
Important Note: Some of these hypnotic language patterns are specifically designed to facilitate the entry of a more direct suggestion. If passing through a subject’s conscious filters is like running through a minefield, some special patterns are like tanks that can run over these conscious filters easily!
Stake Pattern 1: “You Feel Like Doing Something”
Stake Pattern 1 utilizes incomplete or “lost statements” that deepen the subject’s hypnotic state. “Lost statements” are naturally ambiguous and by virtue of their ambiguity they help speakers implant more direct suggestions by shifting the subject’s focus.
The variations you will see in this section all utilize the same concept of “lost statements” and are geared towards eliciting a favorable response to a suggested action.
Breadcrumbs Pattern
Do you remember the fairytale “Hansel and Gretel”?
The boy Hansel uses breadcrumbs as markers in case they got lost in the woods. You can do your subject a “favor” during a conversation so he eventually comes to a conclusion that is favorable to you. You
can drop “breadcrumbs” or cue statements throughout your dialogue with your subject.
The formula for the Breadcrumbs Pattern is:
Specific Idea > General Idea + Ambiguous Value-Based Reference You can apply this pattern in this manner:
Context: You want your husband or wife to stop smoking for his/her health.
Problem: He/she doesn’t want to because he/she has been smoking for 15 years already.
Specific Idea: Smoking destroys the body, especially the lungs.
General Idea: Health is ultimately more important than any doubts or anxieties.
Breadcrumbs Pattern: “At the end of the day, it’s up to you to choose.”
Analysis:
Notice that the actual statement has no direct connection to smoking, health or quitting. However, it is ambiguous enough to catch the subject’s attention so that his mind will “hallucinate” to complete the message.
You will only be able to create a plausible statement using the Breadcrumbs Pattern if you are fully aware of the context and what you really want to accomplish.
Some other examples of ambiguous statements that follow the Breadcrumbs Pattern are:
“It’s amazing to be wise.”
“Truth will set you free.”
“Being curious is wonderful.”
“Solutions are always there.”
“The soul needs some rest.”
“The mind is picky.”
Undeniable Fact Pattern
The beautiful thing about language is once you learn how to tweak it with proper qualifiers, nouns, verbs, etc., you can get away with almost anything… Like presenting a universal truth that you just invented while having a conversation with someone.
By virtue of your special language, your truth can become a
“universal truth” and your subject will accept it as such. You can accomplish this by using the Undeniable Fact Pattern.
The Undeniable Fact Pattern is comprised of the following elements:
Collective Quantifier + Action / Fact / Description Here are some sample statements based on this pattern:
“It never hurts to ask yourself ______________”
“Many people say that ________________”
“They always think that ________________”
“Every person I know says _____________”
“The whole world knows ______________”
“Now everything that is happening is ________________”
“Nothing should prevent you from ________________”
“Everything is falling into place because of ______________”
“The widespread belief is that ___________________”
“It has always been better to _________________”
“There is always a choice to ________________”
Imminent Action Pattern
An excellent way to suggest action and move things along in a conversation that seems to be going well is the use of “future-paced statements”.
Future paced statements imply that there is a possibility that the subject will perform a specific action at some future time because of a reward or benefit. Ideally, you should be able to associate a reward or benefit to the future-paced statement to make it more appealing to the subject.
If this is not possible or plausible, implying that something potentially undesirable might take place if the suggested action is not done is a favorable alternative. In some other situations, omitting the
“reward” portion makes sense if it has already been established earlier in the conversation.
Important: As I’ve already mentioned, hypnotic suggestions are often vague to the point that they don’t make immediate sense. That’s the point of some patterns – they allow the subject’s subconscious mind to fill in the rest of the details.
The formula for the Imminent Action Pattern is:
Direct Address to the Subject (“You”) + Suggested Action + Positive Outcome and/or Reward or Implied Negative
Consequence
Here are some examples of statements that follow this pattern:
“And you can start applying all these new hypnotic lessons so you can begin doing it.”
“You should start doing it before you can’t, or else you won’t be able to and something else happens.”
“Now that you know it, you can start doing it, because before you can’t and you felt bad but now you can and you feel really good and you can start feeling even better when you actually do it!”
“You can start losing weight because you know you can and not losing weight takes away something from you, which you don’t want?”
“You now know that you have more willpower than you thought was possible and it’s time to close the book of the past, because the book of the present is waiting for you and if you linger too long in the past, the future book stays closed too.”
Frozen Logics Pattern
Have you ever wanted to freeze a singular moment in time? How about a vital yet fleeting concept?
The Frozen Logics Pattern allows you to accomplish these things by creating independent concepts that are super-appropriate for the context of the conversation.
These general, independent concepts can then be utilized by the subject so they can begin forming their own ideas about it, even if these general concepts came from you!
The formula for the Frozen Logics Pattern is:
Direct Address + Frozen Concept
A variation of this pattern puts a projected outcome in the beginning and addresses the subject in the second part of the statement:
Projected Outcome + Direct Address + Frozen Concept Here are examples of statements that present “frozen concepts”:
“Your learnings are now making things clearer and clearer for you.”
“The missing family blocks can now be found when you make peace with your mother.”
“You adore dream investments don’t you?”
“Everything is falling into place thanks to the super solutions that your father suggested.”
Phantom Comparisons Pattern
The Phantom Comparisons Pattern engages the subject’s opposing view/s indirectly by suggesting a mode of comparison and a suggested action or outcome. The catch? You won’t be stating the actual object of the statement, which makes it ambiguous – perfect for hypnotic influence!
The formula for this pattern is:
Direct Address + Phantom Comparison + Suggested Action and/or Outcome
Important Note: The elements of the Phantom Comparisons Pattern can be used interchangeably in a sentence.
Examples:
“Visualize how this will be beneficial to you in the near future, as best as you possibly can.”
“You’re feeling depressed about this state but at the same time you feel happier that you know about it and maybe, just maybe, it’s for the best that you know exactly what to do now.”
“You have a choice to use that and you also have a choice to use this, which is definitely the better option between the two.”
“This can be better or for best, but in the end it’s up to you to determine a course of action that best suits you.”
“This can sure change things for the best, don’t you think?”
Mind Control Pattern
This pattern’s name sounds a little dangerous and maybe a little scary, but in reality it is just a way to pace the subject’s actions and thoughts in the present time, the same way that we can pace a subject’s future thoughts and actions as featured in the Imminent Action Pattern.
This pattern creates a direct connection between an indisputable fact about the subject’s current state and a suggested outcome, action or state.
By stating an indisputable fact, you lend legitimacy to the hypnotic suggestion as you will be unifying the two distinct ideas/sets of ideas in a single statement.
The Mind Control Pattern follows this formula:
“As you” + Obvious/Observable & Indisputable Fact + Suggestion
Below are some examples of sentences crafted using the Mind Control Pattern:
“As you are sitting there watching TV, I know that you’re think of your messy room too and the odd smell coming from your room and how you’re going to help me fix it later.”
“As you look at these brochures, you will see just how effective system is.”
“As you listened to me a while ago, you realized that this is exactly the solution that your company needs.”
“As you watched me demonstrate this new computer, you saw that it is what you want for your home office.”
“As your mother cried in front of you, you wanted to ease her pain so you will apologize when you see her again, right?”
Stake Pattern 2: “You See Things Differently”
Stake Pattern 2 is a general pattern that helps you shift the subject’s perspective any time during the dialogue. The general pattern makes use of the following elements:
Context + Observable & Indisputable Fact/s + Reframing To make our discussion even more exciting and useful, I’m going to share with you the variations of Stake Pattern 2 as well.
It’s important that you know not only the general patterns but also their different variations so you have plenty of options when you’re practicing your hypnotic influencing skills in the real world.
Direct Consequence Pattern
The Direct Consequence Pattern is considered an ideal reframing pattern because it elicits subconscious agreement while actively shifting your subject to a completely new point of view – a point of view that comes directly from the speaker.
The formula of this pattern is:
Statement of Observable State + Linkage + Outcome
Essentially, the first part of the sentence is the cause while the last part is the effect.
Even if there is no natural precedence between these two elements, it is very possible to convince your subject that there is indeed a direct connection between the two.
Logical reversals can also be accomplished using this pattern.
Linkages between two ideas that don’t usually have a cause-and-effect relationship can be established by using words like “because”. I have highlighted these words in the examples:
“Your parents were angry at you and grounded you for a month and because of that you’re going to apologize for your behavior so you won’t be grounded anymore.”
“You are the best-looking guy in the class and the girls love you and that makes you the perfect overall chairperson for our Christmas event.”
“The guys and I know that you make the best-tasting bacon sandwiches and barbecues if you agree then how about the boys and I head over to your house on Sunday for football and ice cold beer?”
“You’ve spent $3,500 on furniture and I’m happy that you’re happy and because of that I would be happy to buy a new laptop, too.”
“You say that you are drinking nightly because your wife is always angry at you but the truth of the matter is that your wife is always angry at you because you continually choose to drink nightly.”
“You’re always tired from work and you’re stressed to find toys on the floor when you come home in the evening and that makes you a wonderful
parent because you continue working and striving for the family despite the clutter at home.”
Train Ride Pattern
The Train Ride Pattern utilizes extended storytelling to infuse a seemingly neutral statement with a hypnotic suggestion.
The addition of the hypnotic suggestion in the end helps in reframing and also deepens the subject’s trance state because of the ambiguous relationship between the first part of the statement and the second part.
The Train Ride Pattern is similar to the Direct Consequence Pattern in form but not in content. The Direct Consequence Pattern aims to create a natural cause-and-effect linkage between two distinct ideas.
The Train Ride Pattern is often used to suggest a desirable outcome or action but the hypnotic suggestion is a “hidden meaning” embedded in the story. Cue words such as “choose”, “act”, “think”, “create”, etc.
are used to subconsciously condition the subject.
The Train Ride Pattern is composed of the following elements:
Context + Main Story + Reframing Sentences
Essentially what you should do is to take a story, relay it to your subject and use specific cue words to influence the subject’s train of thought.
Here’s an example of a statement that follows the Train Ride Pattern.
Take note of the highlighted words and notice how they encourage the subject to make a choice and take action:
“Your situation is a lot like the situation of my friend who went on a vacation in Bali, Indonesia. He didn’t know what to choose when he was looking at the vacation brochures.
He became very frustrated that he couldn’t choose because he needed to take action soon. So one day he just sat down and made the decision to finally select a vacation spot. He was always worried that he would make a poor choice.
So I told him that the only poor choice was the one that you failed to make on time. He took that as a sign that it was indeed time to pick a vacation spot.
He chose a resort in Bali, Indonesia and he took action that day and booked a flight and a room at a hotel-resort. He was so happy that he took action that day. He vowed never to let his doubts get in the way of taking action ever again.”