Desarrollo del proyecto de AGR

The general analyss of hgh-performance sportng products llustrated several desgn ssues for ths nvestgaton. Frstly, the Hulme F1 supercar s not desgned for ‘professonal users’ (as llustrated n Fgure 019). Therefore the nteror desgn proposal should not be desgned to the extend that t becomes an actual hgh-performance race car nteror.

Secondly, vsual research nto hgh-performance sportng products noted a con- trast between the perceved ‘suggested’ level of performance and the ‘actual’ dynamc level of performance n some products. To llustrate ths, Fgure 020

Fgure 020. Vsual expresson aganst vehcle dynamc performance. Low dynamc

performance Hgh dynamc performance

Strong expresson of hgh-performance

Mnmal expresson of hgh-performance

Amateur Level Professonal Level

Baselne Specalsed

Fgure 019. Dfferng levels of ‘hgh-performance’.

2

?

1

postons varous motorcars on a b-polar chart comparng ther vsual expresson aganst actual vehcle dynamc performance. The b-polar chart serves as a gen- eral qualtatve descrpton, not a quanttatve measure. Ths chart llustrates how some motorcars (.e. the motorcar modfied wth after market parts, labelled 1, also seen n Fgure 021) are styled to have a strong hgh-performance expresson, but does not necessarly have the correspondng level of ‘sport orentated’

performance. Conversely, some motorcars (.e. the motorcar labelled 2, also seen n Fgure 022) has a very hgh level of ‘sport orentated’ performance, but s styled n a more sophstcated, understated and/or conservatve manner.

To put ths nto context, the Hulme F1 supercar s also postoned on the chart. Its actual level of performance s based on ntal techncal specficatons and ts hgh-performance expresson s nherently strong through the referencng of F1 race cars. The chart llustrates that the hgh-performance stylng of the Hulme F1 supercar roughly complments ts ntended level of sports orentated performance.

Ths rases the next ssue for the nteror desgn proposal. What level of hgh- performance stylng s approprate for the nteror desgn proposal? As mentoned earler, the Hulme F1 supercar s not desgned for professonal users and therefore should not be a specalsed racng hgh-performance nteror. Ths does not necessarly determne whether the nteror desgn proposal should be styled to have a low, moderate or hgh level of hgh-performance expresson (or anywhere n between). To address ths ssue, prevous research nto luxury and meanngful fa- mlarty can be used to provde nsght. As stated earler, meanngful famlarty s

Fgure 021. Example of a motorcar modfied wth aftermarket parts. (Autosalon, 2006).

Fgure 023. The opposng qualtes of “luxury” and “hgh-performance”.

Luxury

Hgh-performance

Ease of use Comfort Opulent Extravagant Hgh-qualty materals Expensve Desrable Meanngful famlarty Professonal user Requres skll and knowledge to use

Necessty Hghly functonal Superor Hgh-performance materals Expensve Specalsed

Terms wth opposng qualtes

a desred qualty between the exteror and nteror. It was deemed approprate for the nteror desgn proposal to share a smlar level of vsual hgh-performance. To ths end, the nteror desgn proposal should be styled wth strong hgh-perform- ance expressons, descrptons and assocatons.

As noted earler, hgh-performance sportng products requre hgh mental focus, physcal focus and specalsed tranng. Conversely, luxury products generally af- ford comfort, ease of use and famlarty. To ths end, the terms hgh-performance and luxury share certan opposng qualtes. It s apparent that the nteror desgn proposal requres an approprate balance between luxury and hgh-performance. To address ths balance, Fgure 023 llustrates the terms assocated wth luxury and hgh-performance, and ther desred level of use wthn the nteror desgn proposal. Fgure 023 also llustrates a balance between the opposng qualtes. For example, ‘comfort’ and ‘ease of use’ have hgh desrablty, consequently ‘demandng to use’ (an opposng term) has low desrablty.

Ths research has llustrated a wde range of ssues assocated wth hgh-perform- ance and ts approprateness for the nteror desgn proposal. The ssues clearly llustrate the need for careful stylng of hgh-performance vsual qualtes wthn the nteror desgn proposal. These ssues are addressed durng the development of the nteror desgn proposal.

Hghly approprate term to express wthn the nteror desgn proposal Moderately approprate term to express wthn the nteror desgn proposal Inapproprate term to express wthn the nteror desgn proposal Term not applcable to the development of the nteror desgn proposal

Engne Ar Scope Open Cockpt

Front Aerofol Bargeboard

Sdepod Rear Aerofol

Rased front Nose

Open Wheels

Fgure 024. Key desgn elements whch dstngush F1 race cars from road cars.

3.1.5 Contemporary Formula One motor racng

Formula One (F1) racng (also known as Grand Prx racng) s classfied as the hghest class of professonal motor racng by the world governng body for mo- tor sport, the Federaton Internatonale de l’Automoble (FIA). F1 s arguably the most domnant vsual motf behnd the Hulme F1 supercar. Therefore, t s mportant to understand the aesthetc nfluence of ths motf and ts mplcatons for the nteror desgn proposal (n context to the desred qualty of meanngful famlarty). The analyss focuses on the followng F1 elements;

The contemporary F1 race car

The contemporary racng experence (from the perspectve of racng)

The elements above were dentfied as havng the greatest relevance to ths nvestgaton snce they address vsual aesthetcs and overall experence.

In document Análisis y gestión de riesgos de seguridad de la información (página 110-116)