1.3. Formulación de la hipótesis
2.1.6. Técnicas de comunicación interna
2.1.6.1. Mecanismos de comunicación directa:
May’s (1993) claim, cited in Blaxter et al (2001:207) that documents “...do not
examine the four key official sources of travel health guidance examined in this
study.
The UK document, published by the DH at a time of devolution to Scotland and
Wales, hasthe Chief Medical Officers of all four UK countries as signatories to this
text. Such consensus was not always apparent in health care policy and practice,
e.g. the Department of Health for England produced Essence of Care in 2001 (DH,
2001b), but Wales produced a very similar document, Fundamentals of Care,
under its own auspices in 2003 (Welsh Assembly Government, 2003).
All four documents note the social context of increased global travel as a stimulus
for their guidance. The Canadian document goes further, implying medico-legal
issues as a driving force for their production: the guidelines were written in
response to there being “...no general travel medicine practice
guidelines...available”; and also because of “Concerns about the quality of advice
provided to Canadian travellers...”, including practitioners who are ill-equipped,
out of date, and incorrect: the consequences of which have included deaths
(CATMAT, 1999:2). This stance is in keeping with western trends to challenge
orthodox medicine standards, yet does not seem ready to acknowledge the role
and responsibility of the traveller, or to be yet aware of the main risks to travellers’
lives abroad (pre-existing conditions, accidents), of which tropical and infectious
diseases play a relatively small part. The other documents do recognise the
traveller as bearing some responsibility for their own health, although the
emphasis is still on their responsibility to consult a doctor prior to travelling. Other
means of educating themselves to manage their own health are not well
addressed in any document, nor is the concept of the patient possibly being an
experienced traveller given credence. The traveller is a ‘blank slate’, requiring
The Canadian and UK guidance pre-dated SARS and avian influenza alerts, and
also the global rise in terrorist activities, the advent of which is commonly noted to
be the attacks on New York and Washington on September 11th 2001. The WHO
and US guidance was published later, but only the US guidance makes brief
reference to such risks.
All documents give the clear impression of being written for travellers from
industrialised western nations. While this is understandable – they were compiled
for health professionals within such countries – there are some issues arising out
of such a specific social lens.
Firstly, the original Canadian Guidelines for the Practice of Travel Medicine
(CATMAT, 1999) was supplemented by the document, Statement on Ethics and
Travel (CATMAT, 2003) because it is of direct relevance to the processes that
occur within the pre-travel health consultation. This eight-page statement outlines
in some detail how the growth of travel and tourism has impacted both positively
and negatively on the well-being of host cultures and environments. Its publication
occurs within a social context that is witnessing a groundswell of western
awareness of ecological issues, which can be evidenced elsewhere in the
literature (Pattullo and Minelli, 2006).
CATMAT (2003) states that part of the pre-travel health consultation should be the
education of travellers about their impact on the host nation, providing them with
an “...ethic that will ensure preservation of the host culture and its environment...”
(p.3). This is the main recognition of global travel having a two-way impact – not
host nation can be damaged – environmentally, culturally and health-wise – by
western travellers.
Secondly, although all documents make brief mention of the needs of returning
travellers, this is not a prominent topic. The documents do not adequately address
the concept of post-travel ill health in returning travellers, or indeed the health of
migrant workers travelling to a western nation (Table 7). The emphasis is always
on the health of the citizen leaving their home nation to travel, and yet the flip side
of the coin is that any traveller coming back to – or to a country for the first time –
may be hosting non-indigenous infections and health problems. A sense of an
incomplete circle of health care is given out by the emphasis on pre-travel
prevention without due regard to post-travel management of health and illness.
The political context of the documents is also worthy of note. The Canadian
document was produced by a recognised advisory committee to the Assistant
Deputy Minister, Health Protection Branch, Health Canada – so it is an
authoritative document, but is received at a moderate hierarchical level in the
government health department. This is in keeping with UK documentation,
whereby travel health issues do not feature highly in overall health agendas.
There is a divide between DH guidance, focusing on infectious risks, and FCO
guidance, focusing on socio-political risks to travellers’ safety. In contrast, the
WHO and US documents stem from bigger departments that give an impression
of a much more integrated approach to placing travel on their respective health