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Medición de la satisfacción del cliente

CAPÍTULO 3 LA SATISFACCIÓN DEL CLIENTE

3.3 Métodos para identificar la satisfacción del cliente

3.3.1 Medición de la satisfacción del cliente

List of co-authors

Petra Denig

Department of Clinical Pharmacology, University of Groningen, University Medical Center Groningen, The Netherlands

Ruben G Duijnhoven

Dutch Medicines Evaluation Board (CBG-MEB), Utrecht, The Netherlands

Utrecht Institute for Pharmaceutical Sciences, Utrecht University, Utrecht, The Netherlands

Hans-Georg Eichler

European Medicines Agency, London, UK

Pieter A de Graeff

Department of Clinical Pharmacology, University of Groningen, University Medical Center Groningen, The Netherlands

Dutch Medicines Evaluation Board (CBG-MEB), Utrecht, The Netherlands

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Flora M Haaijer-Ruskamp

Department of Clinical Pharmacology, University of Groningen, University Medical Center Groningen, The Netherlands

Paul FM Krabbe

Department of Epidemiology, University of Groningen, University Medical Center Groningen, The Netherlands

Peter GM Mol

Department of Clinical Pharmacology, University of Groningen, University Medical Center Groningen, The Netherlands

Dutch Medicines Evaluation Board (CBG-MEB), Utrecht, The Netherlands

Domenico Motola

Department of Medical and Surgical Sciences, University of Bologna, Italy.

Sabine MJ Straus

Dutch Medicines Evaluation Board (CBG-MEB), Utrecht, The Netherlands Medical Informatics, Erasmus Medical Center, Rotterdam, The Netherlands

Patrick J Vrijlandt

Dutch Medicines Evaluation Board (CBG-MEB), Utrecht, The Netherlands

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Acknowledgements

Acknowledgements

Writing a PhD thesis is demanding and can be exhausting at times, but with help from the right people it is also an enjoyable experience.

First of all I would like to express my gratitude to my promoter, Prof.cir. Flora Haaijer­

Ruskamp. Dear Flora, thank you for giving me the push and the power to express my ambitions and make myself heard. We might not always have been in agreement, but at critical points of my trajectory the debates we had would lead to something inspiring and help shape the final outcome of my thesis. Thank you also for using your extensive network to the benefit of my project.

My daily supervisor, dr. Peter Mal, deserves a great deal of thanks. Dear Peter, thank you for your ideas, feedback and all our brainstorming sessions. You challenged me to step out of my comfort zone in my research and I will be forever grateful. I enjoyed working with you and learning from you. Thank you for encouraging me to expand my network and for introducing me to the right people.

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My second promoter, Prof.cir. Pieter de Graeff and co-promoter Prof.cir. Sabine Straus, also played an important role in the making of my thesis.

Dear Pieter, your feedback has been of great influence in the direction my thesis has taken.

You were prompt in your response, accurate and comprehensive and always constructive.

Dear Sabine, even a long commentary from you would always end with a positive note;

helping me see the light when desperation of never ending rewrites was looming. Your feedback would always help me find a better way of presenting my results or putting my conclusion in context.

Dr. Petra Denig deserves a warm acknowledgement. Dear Petra, your knowledge in the field of diabetes and your assistance in the development and discussion of the stated choice surveys was much needed and gratefully accepted.

I give great thanks to dr. Hans-Georg Eichler for his help in putting our results in context and for spreading the word of my research across Europe and even to other continents.

Dr. Paul Krabbe, thank you very much for your assistance in developing my stated choice survey. Your feedback was always quick and welcome and your input has taught me a great deal about this complex method.

I am extremely thankful to Sigrid Piening and Margje Monster-Simons for performing the qualitative interviews with me. Not only were you essential for conducting the interviews, you also showed interest in the topic and would discuss what came out of each interview afterwards.

Marjolein van Boven, Steven Leeuwerke and Mireille Mol-Huging, thank you for helping me with the verbatim transcription of the qualitative interviews.

Dear colleagues from the group of Rational Drug Use and other participants of the gangoverleg: Thank you for a nice working environment and enjoyable discussions during our weekly meetings. Your comments on my work in progress helped me shed a new light on many issues I had and you were always prepared with helping me solve problems.

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Acknowledgements

I especially want to thank Sigrid Piening. Sigrid, your friendship has meant a lot to me these past few years and you made me feel I could share anything with you. I remember after my first week I already knew I liked you and a few months later I was so happy to learn that you had secured your PhD position with us. I have always been able to talk to you, whether it was to express my frustration about something or share my victories and you always had the right words to say back. I hope these years were just the first of a lifelong friendship.

Alexandra, Kristjana, Valdimar og Urour. Eg hefoi ekki getao unnio petta verk an traustra aoila til ao ga:!ta barnanna. Pio eigio mikio hr6s skilio fyrir ao hafa staoio meo okkur f gegnum petta pratt fyrir stresskost og smamunasemi husm6ourinnar.

Elsku mamma og pabbi. Takk fyrir ao hafa alltaf haft 6bilandi tru a mer. Ao vera svona langt fra ykkur allan pennan tfma hefur verio erfitt, en pratt fyrir pao hafio pie nae ao hvetja mig afram og styrkja mig a alla mogulega mata. Eg elska ykkur.

Elsku Kolla, Baldur, fris og Ars61. Mikio er gott ao eiga svona goo systkini og magkonur. Eg hef verio SVC lengi r burtu fra ykkur, en samt naio pie alltaf ao vera tengingin mfn til Islands.

Elsku besti P6rir minn. Takk fyrir ao sampykkja ao leggja f petta a:!vintyri meo mer, standa staofastur f gegnum alla erfioleikana og taka patt f gleoinni f hvert sinn sem afanga var nae.

Pu er stoo mf n og stytta og hefur haldio mer a rettri braut. Pu hefur polao ymislegt eftir ao vie yfirgafum Skerio fyrir verkefni okkar her f Niourlondum. Nu er komio ao mer ao endurgjalda greioann og styoja pig. Eg elska pig.

Elsku Arni Bjorn og lounn Sirna, mamma gleymir ekki englunum sfnum. Pio eruo mer innblastur, huggun og akkeri og allt sem eg geri, geri eg fyrir ykkur. Pio hafio tekio fjarla:!goinni fra ollu okkar f61ki meo jafnaoargeoi og aldrei efast um mommu ykkar. Eg elska ykkur 6endanlega mikio - og jafnvel meira en pao.

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