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Chapter 6. Popularity biases in the nearest neighbours approach 93

6.4 Empirical observation

6.4.4 Performance in absence of biases

(To listeners)

Multiple streams of Internet Income. This will be the last book of making money online you will every need. We’re going to jump inside Robert Allen’s website, multiple streams of income.com. We’ve going to dissect it. We’re going to look at it. We’re going to ask him why he does what he does. I want to make a quick point here before we go to a quick commercial. We’ve talking about giving. We’re talking about giving money, you can receive money. If you want, you can give time, you can give energy, you can give all sorts of things and they say light attracts light. What you give away you get to keep and what you give away comes back.

(Back to Robert)

Robert, we’re rockin’, we’re dissecting, we’re influencing a lot of people. Let’s talk about the Internet.

(To listeners)

If you’re behind your computer right now, you want to go over to multiplestreamsofincome.com. Before we get to it, you talk a lot about the real ability to make money online is your marketing. Talk about that for a moment.

Well, let’s look at all these dot coms that just failed. Why did that happen? It wasn’t because they didn’t have a lot of money. What they didn’t have was a lot of smart marketing ideas.

You have to market the same way online as you do offline. You have to use the same kind of

principles, the same kind of strategies. If you don’t, you end up losing money. I made more money myself personally than Amazon.com has made in the last 7 years. Of course, I’m not a billionaire either.

But the point I’m trying to make is neither are most of the people who work there.

Amazon.com is still losing money and I’m making money every single day on my website and so are thousands and thousands of other ordinary people.

You don’t have to have millions of dollars behind

you. You can launch your website on pennies. It’s amazing!

Let me jump in. How did you, Robert, in a 24 hour period make over $94,000?

You know. When I was first introduced to the internet about 4 years ago, I wasn’t involved, frankly.

I was outside all the hoopla, all the excitement.

A friend of mine did a little challenge with me, he was trying to sell me a website and it was like $6,000 for a year for this darned website and I was very skeptical about it because I wasn’t sure it would be possible to make any money at all. He said, “let me come to your house and I’ll show you. I’ll make some money right in front of your very eyes.”

He flew to my home in California. Sat on my laptop computer. Hooked us up to the internet and sent out a message to his list of people that he’d been communicating with on a little ezine that he had created. Well the first order came in, in less than 1 minute. In other words, he made some money for me right in front of my eyes. And the next hour as he was trying to sell me this website, my e-mail was just dinging order after order after order after order coming into my bank account as a result of what he was doing. He did it right in front of my nose and that really just turned me on.

I wrote him a check for $6,000 right on the spot because I really realized the power of the Internet.

When you send out an e-mail message to people that are on your opt in list, you can’t do spam, that’ll kill you. But if you do a regular list with people that really like what you’re doing, it’s a goldmine.

So I did a challenge with a Guthy-Renker infomercial here just a while ago and I said, “I want to see how much money I can make.” So we set it up on one particular day that I would be sitting at my computer, the cameras were rolling, and I sent out a message to a list of 11,000 names. I wanted to see how much money I could make from that list in 24

hours. I thought I could make $24,000 in 24 hours.

By the time the 24 hours was up, the next day, we had brought in over, well, $94,532.44 was the exact number. Within the next 6 hours we brought in another $20,000. We ended up over $115,000 in just over one day.

Most all of that was profit, it wasn’t cost, it was all done with a very simple process. But it took me some time to set up. When I say I’m going to make

$100,000 in one day, it sounds like too good to be true and it is. It took me 9 months to set up the website. It took me another 9 months to attract 11,516 people through a newsletter that I market on the internet for free. People sign up for that

newsletter, they get great information, every once in a while I’ll include an offer for something I’m doing.

That’s what happened in this case, but it took me 18 months to set this thing up.