Q9: With which conference is your institution affiliated?
The 11 different FBS conferences were listed. Only one response was permitted.
Q10: How many students attend your university?
• 0-5000 • 5000-10,000 • 10,000-20,000 • 20,000-25,000 • 25,000-30,000 • more than 30,000
59
Q11: What is the size of the athletic department budged at your school for the 2009-10 fiscal year? • $0-$3million • $3.1m-$6m • $6.1m-$10m • $10.1m-$15m • $15.1m-$20m • $20.1-$30m • $30.1m-$40m • $40.1m-$50m • $50.1m-$60m • $60.1m-$70m • $70.1m-$80m • more than $80m
60 Appendix B
Invitation for Participation Dear <Survey Participant>
My name is Jack Daly, and I am a graduate student in the sport administration program at the University of North Carolina-Chapel Hill. I am currently working on my master’s thesis project before I begin a career in intercollegiate athletics. In order to gain a better
understanding of what ticket offices are doing to generate additional revenue, I am examining strategies for increasing sales to non-revenue sports.
I realize the day-to-day activities of a ticket office keep you extremely busy, but if you could spare 5-10 minutes to complete this online questionnaire, it would be greatly appreciated. The questions deal with which non-revenue sports generate the most sales at your institution, and which sales strategies your ticket office employs. Your responses will remain
anonymous and confidential. Should this study be published or presented only aggregate data will be reported.
By clicking the survey link you are consenting to take part in the research study. You may skip any question, or part of any question, that you do not wish to answer, for any reason. If you have any questions or concerns during the study, please feel free to contact me at any time by phone (919-962-7866) or email ([email protected]). Furthermore, you may also contact my advisor, Richard Southall ([email protected]), or the UNC Institutional Review Board (IRB) (919-966-3113; [email protected], IRB #11-0230) if you have questions or concerns about your rights as research subjects.
In appreciation of your time, I will be happy to provide you with a summary of my results at the conclusion of the research. If you would like a copy of the results please e-mail me at [email protected].
Thanks so much for your time and assistance. Click here to access the survey
https://uncodum.qualtrics.com/SE/?SID=SV_9NRbXqWLDIwA9co Sincerely,
Jack Daly
University of North Carolina at Chapel Hill Master of Arts Candidate, Sport Administration (919) 962-7866
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