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SEPARACIÓN Y DETERMINACIÓN DE AMITROL Y URAZOL POR ELECTROFORESIS AMITROL Y URAZOL POR ELECTROFORESIS

A. Influencia de la concentración de amitrol e hidroxiatrazina

4.2 SEPARACIÓN Y DETERMINACIÓN DE AMITROL Y URAZOL POR ELECTROFORESIS AMITROL Y URAZOL POR ELECTROFORESIS

When I accepted the position for the new University of Missouri branded

storytelling fellowship with the Ewing Marion Kauffman Foundation, there was so much I didn’t know. I knew next to nothing about Kansas City. I didn’t knew even less about what specifically I would be doing. Working in philanthropy — and strategic

communications in general — was entirely new to me. Sure, I’d studied the various facets of the industry for two years, but I hadn’t gained much experience applying my skills as a storyteller and strategic communicator outside of a classroom.

That being said, I trusted this fellowship could be a springboard into new areas of my career. And I was right. In the last year, the confidence I have in my skills has grown with every new challenge that’s been thrown my way. Through various projects I’ve led, stories I’ve told and conversations I’ve been a part of, the thing I’ve learned most about myself is that I work well when the rules are undefined and precedents aren’t set.

I’m not afraid to be the first to ask a question. This was especially true when, in the first few weeks of my fellowship, I was asked to interview mayors and

entrepreneurial leaders during the second ESHIP Summit. Though the days were long, I was energized by the opportunity to dust off my reporting skills and the makers, the doers and the dreamers that the Kauffman Foundation has built a community with.

I also learned to share my ideas and value those of others, even when we worked in incredibly different roles or had vastly different levels of professional experience. In the past year, the Public Affairs team welcomed me into numerous conversations not just about everyday tasks but about how the department should function as a whole. I had the opportunity to engage with conversations and ultimately conduct research reviewing how the Public Affairs’ editorial approach has shifted to being audience-first and

story-focused with the guidance of Atlantic 57, a consulting agency that works in tandem with the Atlantic magazine. It’s this work that has further shaped how I view the future of the industry I work in, as well as consider the possibilities for media’s influence as a whole.

Even more so, it’s these conversations that inspired the work I have done here in fulfillment of my master’s degree, and so that other fellows may someday have the opportunity to do the same.

Most importantly, my time at the Kauffman Foundation and my work on my professional project have allowed my leadership skills to shine. When my boss, Kim Wallace Carlson, was unable to attend the 10th State of Entrepreneurship, she trusted me to see the event through in her place. This trust came from months of experience working with me and mentoring me on how to always look for ways to communicate clearly and inspire audiences to act and work with us to fulfill the foundation’s larger mission. After leading the content research, creation and multiplatform distribution strategy for the event, I knew I had earned both Kim’s trust in my abilities as well as a stronger sense of confidence in myself as a strategic communicator.

With that, I am proud to know the work I’ve done here has furthered my own career and set a high bar for the students who will continue this fellowship in years to come. It has been my greatest honor to work with a team of such dedicated and caring professionals at Kauffman, and I know that I have done my job to my best ability because of the way I feel trusted, welcomed and valued walking into any meeting, project or conversation at the foundation.

APPENDIX G: WEEKLY LOGS Week 1: Jan. 20-27

This has been a short week after returning from a long holiday weekend. Most of my time this week will be spent finishing meetings with several of our program officers. In these meetings, I have been discussing with team members from different program areas about who they would like to invite to our upcoming State of Entrepreneurship address. In addition to building a list of people to invite, I have been brainstorming with different program officers about different actions individuals can take to support entrepreneurship.

The idea is to build a “digital checklist” of sorts to share with those that attend the event or join our Livestream. This is the first time we may be able to use this content to continue engaging and promoting specific actions throughout the course of the year.

In addition to these meetings, I have been crafting our messaging to send to 1 Million Cups Kansas City. We want to invite them to join us for the event, but also would appreciate their help in promoting the event at 1 Million Cups meetings. We hope there will be some crossover between the two events on Feb. 27.

Week 2: Jan. 28-Feb. 2

I have been finishing up my meetings related to the State of Entrepreneurship digital checklist and event list. So far, I have gotten a lot of good feedback, but we have

encountered a lot of confusion as to who this event is marketed toward. We have a pretty broad, aspirational audience we would like to reach, so that complicates things a bit. In years past, it seems Kauffman has been pretty limited in who is invited to the event when it’s been held in Washington D.C., keeping these more policy-related as a result.

Outside of my meetings, I have been drafting the copy for several save-the-date and reminder emails that will help promote the event. We have been dividing some of our communication between two audiences: those who can attend the event in person and those who will be attending the event via Livestream. Working with Chris Newton on this has really taught me to think more critically about how we engage people digitally, and how we ought to be treating our online audiences.

Week 3: Feb. 3-9

The past two weeks I've really been focused on State of Entrepreneurship (SOE). Kim has me handling most of the copy needs for this event, as well as some of the strategic content going into it. We sent out our initial save the date today, so some of my

handiwork may have already hit your inboxes. If not, more details will be coming soon, and I'm happy to share any info I can. We're looking forward to seeing you there.

Outside of SOE, I'm still getting our project with Technical.ly off the ground. I have my second call with them this afternoon to go over some of the parameters of our project. I'll be working with some of our Evaluation team at Kauffman as we move closer to

developing survey questions. For now, we're just trying to finalize what information we want to gather about the publications we research and include in our landscape of small-business-focused publications in all 50 states.

Other than that, I've been scouting some initial info for a couple editorial pieces as we work through some changes to our editorial meeting formats. I should be of more help as a reporter as things calm down with SOE.

Week 4: Feb. 10-16

This week was cut a bit short for me with me leaving for Houston on Friday for a family funeral. Before then, I was mostly focused on handling a few last-minute copy needs for the State of Entrepreneurship. I have been finalizing the copy for our program as well as putting the finishing touches on some reminder emails.

I have also been working closely with our Evaluation team this week to get our questionnaire language refined for my work with Technical.ly. I have a call scheduled with the team at Technical.ly to go over these questions to ensure we will be getting the answers we need to make this census useful for Kim in the future. We are hopeful that by talking with several of these small business-focused publications that we will get some insight into those entrepreneurial communities as well as what information needs readers might have. I am working with our Evaluation team as well as some of our team

members at Global Strategy Group to make sure our survey language and question formatting is in line with other surveys we have put out in the past.

Week 5: Feb. 17-23

We are buttoning up some of the final pieces of our content for the State of

Entrepreneurship. I have been writing our copy and drafting some layout ideas for the digital checklist we will be creating and distributing to our event attendees. Additionally, I have been working with Julie and Chris from the editorial team on the flow for our digital activation work with Phone2Action.

Outside of the fellowship, I have started several conversations with my thesis advisor and Kim to discuss the potential of switching from a thesis to a professional project for my master’s capstone. Originally, I had completed a thesis proposal before accepting this fellowship last summer. Since then, it’s been very difficult to find a consistent, concentrated block of time to work on my thesis research. I feel strongly that this fellowship has given me a ton of opportunities to grow in all areas of my education and professional work. It’s not usually possible for a student to change course at this point in the semester, but I feel confident that if I can find a topic related to my work it will be possible to finish on time.

Week 6: Feb. 24-March 2

The State of Entrepreneurship was held this Wednesday, and that is where most of my week was spent both before, during and after the event. We were still working out a couple kinks in our digital activation flow on Phone2Action into Tuesday afternoon. I also had to take over for Kim on Tuesday after she needed to go into the hospital after injuring herself while exercising. The event itself went off without too much of a hitch despite some ice that caused 1 Million Cups to cancel their event for the week. The turnout was still good, though, and it seemed like our event was energizing for those that could come. We also saw some of the best online engagement we have ever had for this event, so that will be exciting to dig into in some retrospective meetings next week.

Outside of work, I have been working to gather and fill out all the necessary paperwork to switch from a thesis to a professional project. This week, I was also able to finalize my new committee and make my advisor switch. Dr. Volz was on board with staying on my committee, and I think that the idea I have proposed will prove useful to both the

Kauffman Foundation and other industry leaders in nontraditional newsrooms. Also, I think it will provide a good example for future fellows in Kansas City. That being said, I have also spent some time this week reaching out to a former classmate of mine who I think may be a good fit to take over the fellowship after my time here ends this May.

Week 7: March 3-9

After the State of Entrepreneurship (SOE), Kim asked me to lead a retrospective meeting to discuss what ongoing outreach we want to plan for following the event. We captured roughly 600+ new email addresses at the event. For the remainder of my fellowship, I will likely continue to plan and lead the content strategy on how to best communicate with these audiences with new SOE-related content as well as folding in other content the Kauffman team is working on.

In the same vein, I've been leading the revamp of the digital checklist I created for SOE.

We originally created a document with significant statistics from Kauffman research and actions people can take to support entrepreneurs. In April, our policy department will be taking a group of entrepreneur support organizations and entrepreneurs to Washington D.C. Jason Wiens, who is leading this event, asked if I could help tweak the content from the SOE checklist to fit a policy-related audience. I've finished the copy updates and layout drafting for this and should be getting it finalized next week.

Additionally, I have been setting up and conducting some initial interviews for a story I'm writing about the diversity gap in the STEM pipeline. I'll be reaching out to several Kansas City area grantees and organizations to understand how they're working to solve this problem.

On Wednesday, I also checked in with the team at Technical.ly to go over progress updates on our project to find more entrepreneur-focused news publications in all 50 states. We have finished our initial research and should have completed our first round of interviews this week.

For the rest of the week and weekend, I will continue drafting materials for my

professional project proposal. I spent some time earlier this week outlining my timeline, which I have attached here, and I feel confident about the scope of the work. I also managed to get all of my paperwork sent in to the Office of Graduate Studies, and I have Kim caught up on what will be needed on her end. Kim is also confirming with Larry that I will be able to use our contractor to help with transcribing interviews. It doesn’t sound like this should be an issue, and it will save me a lot of time going forward.

Week 8: March 10-16

This was a relatively focused week for me while the majority of my team was away for the South by Southwest conference in Austin, Texas. I have primarily been working on writing an editorial piece for Kauffman Currents looking at improving diversity in the STEM pipeline for women and girls. I held a couple interviews with different nonprofit organizations that the Kauffman Foundation has provided grants for me for this piece.

My editors will be reviewing my draft next week once I add in a new perspective from an interview I had Friday. These conversations have been especially intriguing, and it’s been refreshing to see my interview skills sharpening after it’s been a few years since I was reporting regularly.

Aside from reporting, I have been drafting our strategy for ongoing communication following our State of Entrepreneurship event. I will be spearheading the next few email sends as we look to engage this audience with other Kauffman events as well as more content we’re creating related to the event. This process has really helped me to correct some of the tendencies our Entrepreneurship team has when it comes to talking a big talk when we discuss what event follow-up we will do. Often times, these tasks get set aside as new events and initiatives take priority. I have learned to keep people accountable and to step up as a leader on these projects when my colleagues have other pressing items come up.

As far as my professional project is concerned, I spoke with Kim Wallace and she let me know that I will not be able to use our transcription contractor because of some budgeting protocol. I’ll spend some time this weekend researching other alternatives. Knowing that I may need to adjust my timeline to allow for me to transcribe these myself, I sat down to schedule all of my interviews. So far, all of my colleagues appear to be on board with meeting with me. I will be conducting roughly 5 out of my 12 interviews next week, and then 5 more the following week with the last 2 finishing up around April 1. Initially, I had thought I’d need a third full week to conduct these, but it seems like there is enough availability in my schedule and my colleagues to complete these a bit ahead of schedule. I think that should give me some time to work on transcribing the last few as needed. That being said, I will be spending some time this weekend refining my interview questions with the intention of having them ready for feedback come Monday morning.

Week 9: March 17-23

This week, I wrapped up some initial interviews for my STEM piece. We've gotten a clearer frame on this and are looking at exploring how and whether the current education opportunities in STEM are preparing us for a more diverse workforce. I'll continue working on this piece over the next week or so conducting a few follow-up interviews and working with our editorial managers to discuss any additional content around it.

I've also been drafting an on-going communications plan that will help us to continue communicating with the audience we built around State of Entrepreneurship this year. I worked on fleshing out a second draft this week. Once we have it in a sharable state, I will be bringing together all the stakeholders in that plan to discuss our first round of priority sends. So far, it looks like we'll be prioritizing some messaging around Hill Day, a project Jason Wiens is overseeing in our policy division.

Outside of my fellowship work, I have been conducting interviews for my professional project. So far, the conversations have been really engaging. Each person I have interviewed has offered some differing perspectives on how this approach has affected our work. A few responses have really stood out to me, and I’m noticing some trends.

I’ve managed to conduct 5 this week and get two fully transcribed. I plan to get the remaining 3 transcribed this weekend. Next week, I plan to conduct 3-5 more as I await some confirmations.

Week 10: March 24-30

This week has been a little all over the place at the foundation. I was participating in a number of team development meetings. Several of these meetings spawned conversations related to the work I'm doing in my professional project. It was intriguing to see what common threads were brought up and further developed in these group discussions. In what little time I've had between meetings, most of my time has been spent working on developing the digital aspects of an advertising campaign we are running with

POLITICO. I spent some time learning and building out a campaign on an application called Phone 2 Action, which we've used for other events in similar capacities. I will be keeping an eye on what engagement we see with this tool in the coming weeks.

As for my professional project, I am getting close to finishing up my interviews. I have one to conduct today and one to conduct Monday. The conversations are becoming more and more repetitive, which has me feeling confident I'm close to meeting theoretical saturation. I had one colleague decline my request to be interviewed because of

scheduling issues, but I feel confident with the 11 other interviews I should have plenty of data to dig into. My plan is to finish transcribing this week's interviews this weekend, and hopefully begin coding next week.

That being said, after my interview with Larry Jacob, the vice president of Public Affairs at the foundation, he expressed some concern and desire to have some oversight over

That being said, after my interview with Larry Jacob, the vice president of Public Affairs at the foundation, he expressed some concern and desire to have some oversight over