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Desarrollo, turismo sostenible y conservación de los ecosistemas de montaña

2.2 TURISMO Y CONSERVACIÓN

2.2.3 Desarrollo, turismo sostenible y conservación de los ecosistemas de montaña

making a meaningful impact.

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location:

madrid, spain

number of students:

250

24%

of eOi students are net impact members

100%

of those members are active

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Escuela de Organización Industrial (EOI), is driving towards a new model in line with the demands of an open global society; however, at the same time, the school wants to remain faithful to its history in these critical times. For these reasons, EOI Spain’s School for Industrial Organi- zation is making a major effort to transform itself.

The EOI believes in sustainable economics, ensuring continued development with limited resources, promot- ing new values, and fostering a more equitable distribu- tion of wealth. Digital economics, based on a new way of understanding corporate culture dependent on partici- pation, collaboration, and creativity is a concept explored through EOI’s curriculum. In addition, social economics as a model that combines production and employment with values related to solidarity, responsibility, and dignity in the workplace are emphasized in the program.

EOI’s principal charge is to train future leaders, entre- preneurs, and managers in the areas of creativity and en- trepreneurship, globalization, technology, regional devel-

opment, and regulation.

The EOI believes entrepreneurship and creativity are the foundations and engine of social and economic de- velopment. New forms of innovation are based on an un- derstanding of the open society and new consumer cul- ture, and spur the creative development of products and services. The design thinking paradigm, coupled with an entrepreneurial culture, has attracted extraordinary efforts in experimenting with a hybrid model of design, technol- ogy, and new management and communication methods. Lastly, the EOI is committed towards mainstreaming the concept of sustainability within a context of a dynamic expansion of the business world and evolving political re- alities. Management strategies are taught which incorpo- rate environmental, social, and economic aspects because EOI wants to equip its students with a framework of knowledge that business success can be measured by more than just economic benefits.

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Currently, the EOI Net Impact Chapter, named Lead- ing Our Future, is working hard on bringing social entre- preneurs and their projects to an “open-door” event, the EOI Social Entrepreneurship Friday. This activity was conceptualized as a networking event, bringing prospec- tive speakers for the Leading Our Future conference to the school, where students can get to know projects that aim to tackle social and environmental issues from a busi- ness perspective. The EOI chapter’s main goal is to create a

network between students, EOI, and social entrepreneurs. EOI already has a very practical approach to its graduate programs, with all professors being highly acknowledged professionals within their fields. EOI chapter leaders and members believe that having a network of professional contacts, as well as the opportunity to experience projects and interact remarkable individuals that work towards so- cial and environmental good are of value to EOI students; these contribute towards EOI’s aspirations to become a

82 Business as UNusual: THe sTudenT guide To graduaTe programs 2011

eoi mADriD, continued

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stUDeNt Activities,

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green, social, and digital school in changing times. How- ever, as the EOI Net Impact Chapter is young, and be- cause of this fact, it is working on creating a detailed plan

for development in the coming months, in order to offer EOI students the most value possible.

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The main aim of the Club EOI Alumni Association and EOI career service department is to improve and contrib- ute to the professional development and corporate success of EOI graduates. With this in mind, Club EOI collabo- rates with over 1,700 companies that actively participate in the pursuit of a common aim to identify and enhance professional talent.

EOI has been deeply committed to sustainable devel- opment for 35 years. It was the first school in Spain to adhere to a new code of sustainable and responsible man- agement, and today it remains dedicated to this mission. The teaching programs have served as breeding grounds of some of today’s brightest and most passionate social and business leaders. EOI has adhered to the Principles of Re- sponsible Management (PRME) of the UN Global Com- pact, a United Nations-sponsored initiative that seeks to promote responsible corporate citizenship.

Prospective students can therefore rely on extensive career support, from consultancy and enrollment in em- ployment vacancies to EOI linking students with HR firms and headhunters. EOI has proven its commitment to fostering the professional development of its students through the extensive career preparation resources it of- fers.

Prominent Alumni

irene Arredondo Gutiérrez (2010) - Director of Safety and

Environment, Repsol YPF

maria Gomez-reino Perez (2010) - Project Management

Intern, European Solar Thermal Industry Federation

Patrick Wightman (2010) – Analyst, Climate Change and

Sustainability, KPMG

Jocelyna valle Zacharias (2010) - Executive Assistant,

Odebrecht Oil & Gas

heidi Koester (2010) – International Public Affairs,

Coca-Cola Company

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The EOI has always had a deep commitment to enhanc- ing professional talent and adhering to a strict code of eth- ics in management. The EOI is undoubtedly leading the transition towards green, digital, and social economics, and encourages its students to take a leading role in shaping this transition. The administrative support for curriculum change activities that drive students towards pursuing ca- reers with a beneficial social and environmental impact is evident.

The EOI wants students to be imaginative and partici- pate in shaping their own future, promoting the under- standing that this will have an impact on the economies of tomorrow. The EOI offers ample support to develop young leaders that are flexible enough to respond to the challenges of a changing world economy, and visionary enough to incorporate social and environmental issues in their careers.

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These demanding programs call for a firm commitment from participants to their postgraduate studies. After a year of intense learning experience, students will acquire the knowledge and tools necessary to develop successfully in organizations where the key priorities are sustainable development and corporate social responsibility.

Among the first of its kind in Spain, the Internation- al Master’s in Sustainable Development and Corporate Responsibility (IMSD) is a flagship program of EOI. It combines both academic and practical perspectives on

the contemporary global issues of corporate responsibil- ity, business ethics, and sustainability. This innovative and imminently practical program focuses on understanding the real situational and future trends in sustainable devel- opment and corporate responsibility taking place in inter- national companies and institutions. The purpose of the IMSD program is to prepare a new generation of respon- sible business and community leaders that will motivate organizations and policy makers to meet the global chal- lenges of the 21st century.

Avenida Gregorio del Amo, 6, 28040 Madrid, Spain • Phone: +34 913-49-56-00 • Email: [email protected] http://www.eoi.es