PRINCIPALES CRITERIOS CONTABLES UTILIZADOS a) Activos y pasivos financieros

Key Take Away: The interviews suggested that the scope and flexibility of remote management introduces a value for money dimension to the TCO, involving the comparison of costs and benefits. EMM vendors that are considered most favorably ensure that the flexibility and control capabilities exceed the competition for any IT decision maker’s budget expectation.

Our research indicated that flexibility was perceived to be as important as control. The ongoing debate around how much control IT should exert over End Users whilst ensuring tight control and network integrity is still much debated topic. Highly regulated industries have very strict controls over what devices are permitted on the network and in some cases only certain providers can meet these needs.

As one customer highlighted:

5.0 5.0 5.0

4.0

3.5 3.5

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“We needed to meet the requirements set down by a Directorate11_{…we had already met the criteria in}

BES5, so the shift to BES10 was straightforward. All our users are happy with the new functionality of

the BlackBerry Z10 and Z30 devices and we can meet the requirements set down”12

“Apple and Google only open up certain APIs on the platform, which means that most solutions are not sufficient for us to gain compliance and which therefore meant that we couldn’t select those platforms for our users”13

Figure 28: Flexibility and Scope of Remote Management

Source: Strategy Analytics IT Decision Maker Interviews, Jan 2014, n=14

11 _{http://www.asd.gov.au/index.htm}

12 _{BES5 and BES10 Customer,(Government, Aus, 100-200 employees)} 13 _{BES5 and BES10 Customer, (Government, Aus, 100-250 employees)}

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7 Summary and conclusions

The scope of Enterprise Mobility Management has broadened in recent years, and is set to encompass the secure management of all mobile computing requirements for enterprises and regulated environments like governments, healthcare and financial institutions.

Leading players in the EMM market have approached this opportunity from different perspectives, with BlackBerry’s heritage in email and security having evolved to encompass the management of other devices, and newer players offering containerized solutions to address the growth of BYOD. The service offerings are not the same however, and we have sought to categorize the market appropriately into commercial Enterprise Mobility and Regulated Security environments.

SA’s TCO analysis shows that BlackBerry provides the least cost solution for players moving from BES5 or starting from scratch. However, there are multiple scenarios that could be examined, and it is possible that a specific tailored need could be addressed just as cost effectively by another vendor, particularly if the security requirements are commercial.

For Regulated Security needs, however, the choice of vendors is more limited. Companies running their own NOC infrastructure are best positioned because they offer the fewest network components and provide encryption end to end.

Beyond the many security elements, such as the need to offer AES or FIPS-certified encryption on several layers as well as preventing inbound firewall vulnerabilities (with single open ports on the firewall) or elements such as two factor authentication, it is other elements such as hardware and software control elements that really guarantee compliance. For software, this means offering a comprehensive set of controls such as multiple logging options that extend to voice, such as BlackBerry's system for logging of phone calls, Video Chat, SMS and MMS and even CCL (Context Collection Library) for data collection across all apps. Moreover, a vendor's ability to control all aspects of the hardware means that third party OEMs such as Apple and iOS are not yet ready (off the shelf) to truly challenge BlackBerry in fully regulated environments.

In Regulated environments, BlackBerry offers a lower TCO cost over 5 years, relative to Good and MobileIron.

By conducting industry interviews with IT decision makers, Strategy Analytics has identified other intangible cost factors which enterprises take into account in a qualitative way. Fiberlink for example is perceived well on ease of implementation and customer responsiveness.

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However, most players received mixed ratings and there is no single winner on these qualitative aspects.

There is also evidence that IT decision makers are cautious about committing to a vendor, but behave in a way which shows a reluctance to switch between players. Customers are therefore best placed to choose solutions which provide the headroom of the service capability and security performance they may need in the future, as the needs of the environments change and evolve.

Based on the analysis above, BlackBerry appears to be low risk, offering cost effectiveness,

performance and security. Although it has suffered in time-to-market regarding multiple platforms in the past, the current proposition and TCO does look compelling. The support relationships from BES5 can also facilitate an easier transition to BES10 than to another platform. We would acknowledge that some organizations may place different priorities on some intangible factors that have been assessed in this report, and ultimately each organization will make its own judgment on the quantified tangible and intangible attributes together.

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8 Contact Information

ANDREW BROWN

EXECUTIVE DIRECTOR,

ENTERPRISE RESEARCH

MARTIN BRADLEY

ASSOCIATE DIRECTOR,

CONSULTING

GINA LUK

SENIOR ANALYST,

ENTERPRISE RESEARCH

9 Company Information

Bank House, 171 Midsummer Boulevard Milton Keynes MK9 1EB United Kingdom Tel +44 1908 423600 Fax +44 1908 423650 http://www.strategyanalytics.com