CAPÍTULO III. Análisis comparativo del régimen jurídico Nicaragüense en patentes
2. Diseños Industriales en España y Nicaragua
2.5 Procedimiento de Registro del Diseño Industrial
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As part of its “Clean Power” vision, the Powertrain division strives to make present and future vehicles more
efficient, more environmentally friendly, and more powerful.
Management Report Corporate Profile Annual Report 2014 Continental AG 51
technology, we ensure that modern combustion engines can still compete with alternative drive systems over the long term with respect to efficiency, environmental friendliness, and per- formance. With the world’s first water-cooled turbocharger with aluminum housing, we are continuing this success story.
Electronics growth market: As a result of the diverse options presented by tailor-made electrification and of alternative fuels, the potential scope of functions in the engine control unit and networking beyond domain borders are increasing dramatically. Rather than a single energy flow, the aim in the future will be to regulate the balance and direction of various energy flows. Modular designs, such as those in Continental’s EMS 3 engine management architecture, are essential in order to implement this range of energy flows. This design is based on AUTOSAR 4.0 (standard for electronic components in the automotive industry) and is a key tool for handling the growing require- ments of the future in terms of complexity, reliability, short de-
velopment times, and the increasing range of models and func- tions. As with engine management systems, the latest technol- ogies – particularly in the field of hybrid vehicles – will also stand to benefit from the development work on transmission control units.
Exhaust gas aftertreatment (selective catalytic reduction, SCR) growth market: The SCR market is another growth market we cater to with a broad product portfolio. The introduction of the Euro 6 legislation cuts nitrogen limits by more than half in com- parison to Euro 5. Downstream SCR exhaust aftertreatment allows combustion to be further optimized in terms of reducing CO2 emissions and fuel consumption. The integration of ex-
haust specialist Emitec now enables us to also offer complete systems for exhaust aftertreatment.
We continue to see growth opportunities for example in the two-wheeler market and the truck segment.
Europe excluding Germany NAFTA Other Countries Asia Germany Germany Asia Other Countries NAFTA Europe excluding Germany 29% 23% 1% 25% 22% 26% 22% 1% 20% 31%
Powertrain division: sales by market
Sales 2010 €4.7 billion
Sales 2014 €6.5 billion
Management Report Corporate Profile Annual Report 2014 Continental AG 52
The Interior division develops and supplies products and solu- tions that take information, generate added value, and pass it on to either actuators or the vehicle’s passengers.
We work on three key areas. The first involves the interface be- tween human and vehicle – the human-machine interface. This is because the new technical capabilities must be communicat- ed in a way that is suited to the driver and the particular situa- tion. The second involves interconnection: how the vehicle is connected with itself, how the vehicle is connected with the out- side world, and how vehicles are connected with each other. The third is the reduction of costs through systems integration.
Interior has 99 locations in 25 countries. With roughly 36,000 employees, the division achieved sales of €7.0 billion in fiscal 2014. It comprises five business units:
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Instrumentation & Driver HMI: In this business unit, we develop systems to optimally prepare and communicate in- formation. One focus is on prioritizing information and pre- senting it on various displays and display surfaces. We also develop innovative electronics to ensure intuitive control. In addition, we offer individual components as well as integrated systems and electronics for cockpit modules.›
Infotainment & Connectivity: In this business unit, we devel- op and produce infotainment systems for all classes of vehi- cles. We provide ways to conveniently hook up mobile devices and establish networks to the outside world, and we offer so- lutions that promote safe and thrifty motoring.›
Intelligent Transportation Systems: This new business unit focuses on services and new features that make the mobility of people and the transportation of goods safer, more efficient, more comfortable, and more convenient. Examples include applications that use data from other vehicles, the infrastruc- ture, or a backend (cloud) to inform the driver about dangers or obstacles along the route; as well as innovative travel, fleet, and traffic management features.›
Body & Security: This business unit deals with the develop- ment and production of electronic systems that enable access to the vehicle, make key-interlock systems reliable, and guar- antee the availability of vehicle safety and convenience fea- tures. These include central body control units, convenient locking systems, seat comfort systems, keyless access control and start systems, and solutions for tire information systems and exterior light control units.›
Commercial Vehicles & Aftermarket: This business unit comprises commercial vehicle and trade activities to accom- modate the specific requirements of these market segments. A global network of sales and service companies ensures proximity to local customers. With the product brands VDO, ATE, GALFER, Continental and Barum, the business unit offers electronic products, systems and services for commercial and special vehicles, a broad selection of products for specialized workshops, as well as spare parts for the independent parts market, brand-independent workshops, and supply services after the end of production at the vehicle manufacturer.Our growth prospects
We are focusing our work on the following topics to expand our business:
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New communication technologies that connect the vehicle to the outside world (for instance via the cloud) and integrate mobile devices such as smartphones into the vehicle architec- ture.›
Affordable and flexible solutions for various markets in the field of networks, displays and interaction with the driver.›
System solutions to meet the growing need for integrated functions and controls that satisfy the specific requirements in the vehicle.›
Assistance on the way to automated driving with a bidirec- tional human-machine interface (an interior camera informs the car about the driver, and a suitable display unit informs the driver about the status of the vehicle system).›
New laws and recommendations require the expansion of services such as tire pressure monitoring systems or eCall.›
Services that support intelligent mobility and transport sys- tems of the future.Our broad range of products and expertise enable us to rapidly adapt our solutions to new segments across all platforms. This way we can successfully place our products in the markets around the world, and ever more successfully with Japanese automotive manufacturers.
This growth is fostered by our extremely high standards with regards to customer satisfaction, innovation and systems ex- pertise.