EL ARTE DE LA GUERRA – SUN TZU EL ARTE DE LA GUERRA – SUN TZU
ANALISIS FINANCIERO. ANALISIS FINANCIERO. Bogotá, D.C. Bogotá, D.C. ELABORADO POR: ELABORADO POR:
JORGE ALEXANDER ABREO JORGE ALEXANDER ABREO
PRESENTADO A: PRESENTADO A:
JULIO FAENZ RUIZ GONZALEZ JULIO FAENZ RUIZ GONZALEZ
EL ARTE DE LA GUERRA – SUN TZU EL ARTE DE LA GUERRA – SUN TZU
Ingenie!" In#$%ti"& Ingenie!" In#$%ti"&
'()* '()*
EL ARTE DE LA GUERRA – SUN TZU EL ARTE DE LA GUERRA – SUN TZU Resumen
Resumen
Capítulo 1: LA EVALUACION. Capítulo 1: LA EVALUACION.
E% $n" o+" "" -oen#e &"% "!-e% #e $n -on/&i-to 0 &" +1%2$e#" #e $n" %o&$-i3n. 4&" e5o E% $n" o+" "" -oen#e &"% "!-e% #e $n -on/&i-to 0 &" +1%2$e#" #e $n" %o&$-i3n. 4&" e5o 6i-to
6i-toi" e% 6en-e %in -o+"ti7i" e% 6en-e %in -o+"ti7, no, no% #i-e S$n T8$, en %$ % #i-e S$n T8$, en %$ &i+o &i+o 40 9%" e% &" 40 9%" e% &" #i%ti#i%tin-i3n ente e&n-i3n ente e& o+e $#ente 0 e& igno"nte7. Se -oen#e en 9& 2$e %e $e#e #e/ini -oo "2$e&&o 2$e o+e $#ente 0 e& igno"nte7. Se -oen#e en 9& 2$e %e $e#e #e/ini -oo "2$e&&o 2$e "-e 2$e e& $e+&o e%te en "on!" -on %$% go+en"nte% %in tee o %$% 6i#"% ni -oe "-e 2$e e& $e+&o e%te en "on!" -on %$% go+en"nte% %in tee o %$% 6i#"% ni -oe e&igo%.
e&igo%. L" L" g$e" g$e" e% e% #e #e 6it"& 6it"& iot"n-i" iot"n-i" "" "" e& e& E%t"#o; E%t"#o; e% e% e& e& #oinio #oinio #e #e &" &" 6i#" 6i#" o o #e #e &"&" $ete, e& -"ino "-i" &" %$e6i6en-i" o &" 9#i#" #e& Ieio: e% /o8o%o "ne5"&" +ien. $ete, e& -"ino "-i" &" %$e6i6en-i" o &" 9#i#" #e& Ieio: e% /o8o%o "ne5"&" +ien. No
No e/&e<ion" e/&e<ion" %ei"ente %ei"ente %o+e %o+e to#o to#o &o &o 2$e 2$e &e &e -on-iene -on-iene e% e% #" $e+" #" $e+" #e #e $n" $n" -$&"+&e-$&"+&e in#i/een-i" en &o 2$e e%e-t" " &" -on%e6"-i3n o 9#i#" #e &o 2$e no% e% á% 2$ei#o; 0 e&&o in#i/een-i" en &o 2$e e%e-t" " &" -on%e6"-i3n o 9#i#" #e &o 2$e no% e% á% 2$ei#o; 0 e&&o no #e+e o-$i ente no%oto%.
no #e+e o-$i ente no%oto%. S=NTESIS
S=NTESIS Se as
Se asa en a en el en!el en!a"oa"o## #eo%t" %iee &o -ont"io, o &o t"nto, -$"n#o no% 6"n "t"-" #eo%t" %iee &o -ont"io, o &o t"nto, -$"n#o no% 6"n "t"-" ""ent" in-""-i#"#, %i e%tá -e-" e& eneigo "-e&e -ee 2$e e%tá &e5o%, 0 %i e%tá &e5o% ""ent" in-""-i#"#, %i e%tá -e-" e& eneigo "-e&e -ee 2$e e%tá &e5o%, 0 %i e%tá &e5o% "
""e"entnt"&"&e e 2$e 2$e e%e%tá tá -e-e-"-".. GoGolplpea$ ea$ al al enenem%em%!o !o &ua&uan'n'o o eseste te 'e'eso$so$'e'ena'na'oo Si &"% to"%Si &"% to"% eneig"% %e "&&"n +ien e""#"% t"% $n" eog"ni8"-i3n, intent" #e%o#en"&"%. Si e%tán eneig"% %e "&&"n +ien e""#"% t"% $n" eog"ni8"-i3n, intent" #e%o#en"&"%. Si e%tán $ni#"%, %e+" &" #i/een-i" ente %$% /i&"%. At"-" "& eneigo -$"n#o no e%tá e""#o, 0 $ni#"%, %e+" &" #i/een-i" ente %$% /i&"%. At"-" "& eneigo -$"n#o no e%tá e""#o, 0 ""e-e -$"n#o no te e%e". E%t"% %on &"% -&"6e% #e &" 6i-toi" "" e& e%t"teg"
""e-e -$"n#o no te e%e". E%t"% %on &"% -&"6e% #e &" 6i-toi" "" e& e%t"teg" AN>LISIS
AN>LISIS
P"" e%te -"!t$&o %e tienen en -$ent" &o% %ig$iente% /"-toe%: P"" e%te -"!t$&o %e tienen en -$ent" &o% %ig$iente% /"-toe%:
).
). Do-tiDo-tin"%: "-n"%: "-e e/een-ie e/een-i" en e& &i" en e& &i+o " $n $e+&+o " $n $e+&o %"ti%/eo %"ti%/e-o #e %$ go+-o #e %$ go+en"nte %ien"nte %in teon teo "&g$no #e -oe e&igo%.
"&g$no #e -oe e&igo%. '.
'. TiTieo: eo: ?"-e e?"-e e/een-i" /een-i" " $n -" $n -"+io "+io #e e%t"-#e e%t"-ione% o ione% o 2$i8á% 2$i8á% "e-ee"e-ee%.%. @.
@. TeTeeno: "eno: "-e e/een-i-e e/een-i" " &o /á-i& o #i" " &o /á-i& o #i/!-i& &/!-i& &" #i%t"n" #i%t"n-i" 2$e $e#-i" 2$e $e#e %e $n teene %e $n teenoo .
. ""n#on#o: : "-"-e e e/e/eeeen-in-i" " " " &"&"% % -$-$"&"&i#i#"#e"#e% % 2$2$e e %e o+ti%e o+tienenen "& en "& ooentento o #e -o#e -oe e%ee e%e teeno.
teeno. .
Con-&$0en#o Con $n" e6"&$"-i3n -$i#"#o%", $no $e#e 6en-e; %in e&&", no $e#e. $-"% Con-&$0en#o Con $n" e6"&$"-i3n -$i#"#o%", $no $e#e 6en-e; %in e&&", no $e#e. $-"% eno% oot$ni#"#e% #e 6i-toi" ten#án "2$e&
eno% oot$ni#"#e% #e 6i-toi" ten#án "2$e& 2$e no e"&i8" 2$e no e"&i8" -á&-$&o% en "+%o&$to.-á&-$&o% en "+%o&$to.
C"!t$&o ':
C"!t$&o ': LA INICIACI(N DE LAS ACCIONESLA INICIACI(N DE LAS ACCIONES RESU)EN
RESU)EN
No"&ente %e e2$ieen i& -"o% ái#o% #e -$"to -"+"&&o% #e /$e8", i& -"o% e%"#o% 0 No"&ente %e e2$ieen i& -"o% ái#o% #e -$"to -"+"&&o% #e /$e8", i& -"o% e%"#o% 0 -ien i& %o&#"#o% -on %$% ""#$"%, %i %e &" g$e" %e o&ong" #e"%i"#o tieo, #i/!-i&ente -ien i& %o&#"#o% -on %$% ""#$"%, %i %e &" g$e" %e o&ong" #e"%i"#o tieo, #i/!-i&ente &" 6i-toi" &&eg"", &"% ""% ie#en e& /i&o 0 &" o"& #e-"e.
&" 6i-toi" &&eg"", &"% ""% ie#en e& /i&o 0 &" o"& #e-"e. C$"n#o &o% e-io% %$+en, &"
C$"n#o &o% e-io% %$+en, &" i2$e8" #e& i2$e8" #e& $e+&o +"5", -$"n#o &" $e+&o +"5", -$"n#o &" i2$e8" +"5", &o% -i$#"#"no% %oni2$e8" +"5", &o% -i$#"#"no% %on "+$"#
"+$"#o% o &o o% o &o i$ei$e%to%, -on e%t" 9#i#" #e i2$e8" 0 /$e8"% &o% 2$e %to%, -on e%t" 9#i#" #e i2$e8" 0 /$e8"% &o% 2$e tienetienen e-$%o% %e 6"n e-$%o% %e 6" eo+e-ien#o.
eo+e-ien#o. P"" "-"+"
P"" "-"+" -on e& enei-on e& eneigo, %e #e+e go, %e #e+e o6o-" ie#o. G"n" $n" o6o-" ie#o. G"n" $n" +"t"&&" 0 +"t"&&" 0 "-e%e "-e%e á% /$ete ená% /$ete en &" -"e" o #eot" "& eneigo
&" -"e" o #eot" "& eneigo
En $n" ee%" %e tiene 2$e tene en -$ent" &o% e-$%o%, e& "go #e &o% t"+"5"#oe% %iee En $n" ee%" %e tiene 2$e tene en -$ent" &o% e-$%o%, e& "go #e &o% t"+"5"#oe% %iee #e+e %e oti6"#o, &"% e%t"tegi"% #e nego-io% t"+i9n ne-e%it"n $n -"it"& $"no, %ien#o e%te #e+e %e oti6"#o, &"% e%t"tegi"% #e nego-io% t"+i9n ne-e%it"n $n -"it"& $"no, %ien#o e%te &" +"%e #e &" ee%".
&" +"%e #e &" ee%".
Un" e%t"tegi" -oe-t", $e#e %o+e6i6i " $n" -""" e#io-e, eo in-&$%o $n" -""" Un" e%t"tegi" -oe-t", $e#e %o+e6i6i " $n" -""" e#io-e, eo in-&$%o $n" -""" +i&&"nte $e#e /"&&" %i &" e%t"tegi" e% e3ne".
+i&&"nte $e#e /"&&" %i &" e%t"tegi" e% e3ne". S=NTESIS
S=NTESIS
Un gene"& inte&igente &$-" o #e%o6ee "& eneigo #e %$% "&iento%. C"#" o-i3n #e Un gene"& inte&igente &$-" o #e%o6ee "& eneigo #e %$% "&iento%. C"#" o-i3n #e "&iento% to"#o% "& eneigo e2$i6"&e " 6einte 2$e te %$ini%t"% " ti i%o, Si $ti&i8"% "& "&iento% to"#o% "& eneigo e2$i6"&e " 6einte 2$e te %$ini%t"% " ti i%o, Si $ti&i8"% "& eneigo "" #eot" "& eneigo, %eá% o#eo%o en -$"&2$ie &$g" " #on#e 6"0"%.
eneigo "" #eot" "& eneigo, %eá% o#eo%o en -$"&2$ie &$g" " #on#e 6"0"%. AN>LISIS
AN>LISIS
L"% ""% %on in%t$ento% #e "&" %$ete, $ti&i8"&"% o $-o tieo -"$%"á -"&"i#"#e% L"% ""% %on in%t$ento% #e "&" %$ete, $ti&i8"&"% o $-o tieo -"$%"á -"&"i#"#e% 4e& 2$e " ieo "t" " ieo $ee7 -$"n#o &"% to"% e%tán #e%"ni"#"% 0 &o% %$ini%to% %on 4e& 2$e " ieo "t" " ieo $ee7 -$"n#o &"% to"% e%tán #e%"ni"#"% 0 &o% %$ini%to% %on e%-"%o%, "%t" &o% i%o% integ"nte% #e &" to" %e "o6e-""n #e &"% #e+i&i#"#e% "" e%-"%o%, "%t" &o% i%o% integ"nte% #e &" to" %e "o6e-""n #e &"% #e+i&i#"#e% ""
%$+&e6"%e, n$n-" e% +ene/i-io%o "" $n "!% #e5" 2$e $n" oe"-i3n i&it" %e o&ong$e o %$+&e6"%e, n$n-" e% +ene/i-io%o "" $n "!% #e5" 2$e $n" oe"-i3n i&it" %e o&ong$e o $-o tieo. Po e%t" -"$%" "0 oe"-ione% i&it"e% 2$e "n %i#o toe%.
$-o tieo. Po e%t" -"$%" "0 oe"-ione% i&it"e% 2$e "n %i#o toe%.
Capítulo *:
Capítulo *: LAS +RO+OSICIONES LAS +RO+OSICIONES DE LA VICTORIA , LA DERRODE LA VICTORIA , LA DERROTATA RESU)EN
RESU)EN Co
Coo o eeg&g&" " gengene"e"&,&, es mejor consees mejor conservarvar r a a un un enemenemigo intacigo intacto to que destrque destruiruirlolo o e%o o e%o UnUn
6e#"#eo "e%to #e &"% "te% "-i"&e% 6en-e " ot"% /$e8"% eneig"% %in +"t"&&", -on2$i%t" 6e#"#eo "e%to #e &"% "te% "-i"&e% 6en-e " ot"% /$e8"% eneig"% %in +"t"&&", -on2$i%t" ot"% -i$#"#e% %in "%e#i"&"% 0 #e%t$0e " oto% e59-ito% %in e&e" $-o tieo.
ot"% -i$#"#e% %in "%e#i"&"% 0 #e%t$0e " oto% e59-ito% %in e&e" $-o tieo.
Po &o t"nto, $n 6e#"#eo "e%to #e &"% "te% "-i"&e% 6en-e " ot"% /$e8"% eneig"% %in Po &o t"nto, $n 6e#"#eo "e%to #e &"% "te% "-i"&e% 6en-e " ot"% /$e8"% eneig"% %in +"t"&&",
+"t"&&", -on2$i%t" -on2$i%t" ot"% ot"% -i$#"#e% -i$#"#e% %in %in "%e#i"&"% "%e#i"&"% 0 0 #e%t$0e #e%t$0e " " oto% oto% e59-ito% e59-ito% %in %in e&e" e&e" $-o$-o tieo
tieo
L" eg&" #e &" $ti&i8"-i3n #e &" /$e8" e% &" %ig$iente: %i t$% /$e8"% %on #ie8 6e-e% %$eioe% " &"% L" eg&" #e &" $ti&i8"-i3n #e &" /$e8" e% &" %ig$iente: %i t$% /$e8"% %on #ie8 6e-e% %$eioe% " &"% #e& eneigo, o#9"&o; %i %on -in-o 6e-e% %$eioe%, "tá-"&o; %i %on #o% 6e-e% %$eioe%, #e& eneigo, o#9"&o; %i %on -in-o 6e-e% %$eioe%, "tá-"&o; %i %on #o% 6e-e% %$eioe%, #i6!#e&o.
#i6!#e&o.
Si &"% /$e8"% %on ig$"&e% en n1eo, &$-" %i e% o%i+&e. Si &"% /$e8"% %on in/eioe%, Si &"% /$e8"% %on ig$"&e% en n1eo, &$-" %i e% o%i+&e. Si &"% /$e8"% %on in/eioe%, "
"ntntenenee%e %e -o-ontntinin$"$"eentnte e en en g$g$""#i#i", ", $$e% e% e& e& áá% % ee2$2$eeo o /"/"&&&&o o &&&&e6e6""!" !" &"&"% % eeooe%e% -on%e-$en-i"%.
-on%e-$en-i"%.
Si -ono-e% " &o% #eá% 0 te -ono-e% " ti i%o, ni en -ien +"t"&&"% -oeá% e&igo; %i no Si -ono-e% " &o% #eá% 0 te -ono-e% " ti i%o, ni en -ien +"t"&&"% -oeá% e&igo; %i no -ono-e% " &o% #eá%, eo te -ono-e% " ti i%o, e#eá% $n" +"t"&&" 0 g"n"á% ot"; %i no -ono-e% " &o% #eá%, eo te -ono-e% " ti i%o, e#eá% $n" +"t"&&" 0 g"n"á% ot"; %i no -ono-e% " &o% #eá% ni te -ono-e% " ti i%o, -oeá% e&igo en -"#" +"t"&&".
-ono-e% " &o% #eá% ni te -ono-e% " ti i%o, -oeá% e&igo en -"#" +"t"&&". S=NTESIS
S=NTESIS Un
Un" " eeee%" %" ee2$e2$e" " -o-on n $n" $n" gg"n "n e%e%tt"t"tegegi" i" titienene e 9<9<itito, o, %i%ieee e %e %e #e#e+e +e -on-on%i%i#e#e" " "#e-$"#
"#e-$"#"ente &o% e-$%o% #e "ente &o% e-$%o% #e &" ee%", "o6e-"n#&" ee%", "o6e-"n#o o &"% oot$ni#&"% oot$ni#"#e% 2$e "#e% 2$e %e e%enten en%e e%enten en e& entono 0 %iee e%t" "& /ente #e &"% "en"8"%.
AN>LISIS AN>LISIS 4Soete
4Soete "& "& eneigo eneigo %in %in &$-", &$-", e% e% &" &" %$e" %$e" e<-e&en-i"7e<-e&en-i"7 Cono-e
Cono-e "& en"& eneigo 0 eigo 0 -ono-e%-ono-e%e " %! e " %! i%o i%o en -ieen -ien +"t"n +"t"&&"% n&&"% n$n-" %"$n-" %"&#eo&#eo% #eot% #eot"#o%; "#o%; %i%i igno"
igno"o% "& o% "& eneigeneigo eo o eo no no% no no% -ono-e-ono-eo% " o% " no%otno%oto% i%o%, &"% oot$ni#"#o% i%o%, &"% oot$ni#"#e% #e e% #e g"n" og"n" o e#e %on &"% i%"%. De+en %e %
e#e %on &"% i%"%. De+en %e %iee -oen#i#"% o to#o% &o% 2$e /oiee -oen#i#"% o to#o% &o% 2$e /o"n e& e2$io."n e& e2$io.
C"!t$&o :
C"!t$&o : LA )EDIDA EN LA DIS+OSICI(N DE LOS )EDIOSLA )EDIDA EN LA DIS+OSICI(N DE LOS )EDIOS $esumen
$esumen L" i
L" in6enn6en-i+-i+i&ii&i#"# %#"# %e +"%e +"%" en &" " en &" #e/e#e/en%", n%", "t""t"-"n-"n#o e& e#o e& eneneigo -igo -$"n#$"n#o %e $o %e $e#" 6e#" 6en-en-e,e, "%eg$án#o%e 2$e %$% /$e8"% e%t9n en $n" o%i-i3n in6en-i+&e 0 "& i%o tieo no ie#" &" "%eg$án#o%e 2$e %$% /$e8"% e%t9n en $n" o%i-i3n in6en-i+&e 0 "& i%o tieo no ie#" &" oot$ni#"# #e 6en-e "& eneigo. Antig$"ente, &o% g$eeo% e<eto% %e "-!"n " %! i%o% oot$ni#"# #e 6en-e "& eneigo. Antig$"ente, &o% g$eeo% e<eto% %e "-!"n " %! i%o% in6en-i+&e% en ie &$g", 0 #e%$9% "g$"#"+"n "" #e%-$+i &" 6$&ne"+i&i#"# #e %$% in6en-i+&e% en ie &$g", 0 #e%$9% "g$"#"+"n "" #e%-$+i &" 6$&ne"+i&i#"# #e %$% "#6e%"io%, &" in6en-i+i&i#"# e%tá en $no i%o, &" 6$&ne"+i&i#"# en e& "#6e%"io. Po e%to, &o% "#6e%"io%, &" in6en-i+i&i#"# e%tá en $no i%o, &" 6$&ne"+i&i#"# en e& "#6e%"io. Po e%to, &o% g$eeo% e<eto% $e#en %e in6en-i+&e%, eo no $e#en "-e 2$e %$% "#6e%"io% %e"n g$eeo% e<eto% $e#en %e in6en-i+&e%, eo no $e#en "-e 2$e %$% "#6e%"io% %e"n 6$&ne"+&e%. L" in6en-i+i&i#"# e% $n" -$e%ti3n #e #e/en%", &" 6$&ne"+i&i#"#, $n" -$e%ti3n #e 6$&ne"+&e%. L" in6en-i+i&i#"# e% $n" -$e%ti3n #e #e/en%", &" 6$&ne"+i&i#"#, $n" -$e%ti3n #e "t"2$e.
"t"2$e.
Lo% e&eento% #e& "te #e &" g$e" %on: Lo% e&eento% #e& "te #e &" g$e" %on:
).
). L" L" ee#i#i#" #" #e#e& e& e%"%"-i-io.o. '.
'. L" eL" e%ti%ti"-"-i3n i3n #e #e &"% &"% -"nt-"nti#"i#"#e%.#e%. @.
@. LoLo% -% -á&á&-$-$&o&o% #% #e -e -o%o%tete%.%. .
. L"L"% -o% -o"""-i"-ioneone% #e /$% #e /$e8e8"%"%.. .
. L"% oL"% o%i+%i+i&ii&i#"#e#"#e% #e o+% #e o+tentene &" 6e &" 6i-ti-toioi".". AN>LISIS
AN>LISIS
De+en -ono-e e& e%on"& 2$e "&&! e%t9n &"+o"n#o, &"% et"% 0 &o% o+5eti6o% en &" 6i#" #e &" De+en -ono-e e& e%on"& 2$e "&&! e%t9n &"+o"n#o, &"% et"% 0 &o% o+5eti6o% en &" 6i#" #e &" e%on",
e%on", &" &" ee%" ee%" %iee %iee #e+e #e+e oti6" oti6" " " &o% &o% e&e"#o% e&e"#o% eiti9n#o&e% eiti9n#o&e% &og" &og" %$% %$% et"%, et"%, e%e% in#i%en%"+&e 2$e &o% o/e%ion"&e% %e"n e%e-i"&i%t"% en $n te" "ti-$&", eo %in o&6i#" in#i%en%"+&e 2$e &o% o/e%ion"&e% %e"n e%e-i"&i%t"% en $n te" "ti-$&", eo %in o&6i#" t"t" #e -ono-e oto% te"% #e &" o/e%i3n.
S=NTESIS S=NTESIS
Lo% 2$e $ti&i8"n +ien &"% ""% -$&ti6"n e& C"ino 0 o+%e6"n &"% &e0e%, "%! $e#en go+en" Lo% 2$e $ti&i8"n +ien &"% ""% -$&ti6"n e& C"ino 0 o+%e6"n &"% &e0e%, "%! $e#en go+en" e6"&e-ien#o
e6"&e-ien#o %o+e %o+e &o% &o% -o$to%, -o$to%, C$"n#o C$"n#o e& e& e59-ito e59-ito e%tá e%tá #i%-i&in"#o, #i%-i&in"#o, &o% &o% %o&#"#o% %o&#"#o% &&eg"!"n&&eg"!"n "%t" e& $nto 2$e oi!"n "nte% 2$e #e%o+e#e-e &"% 3#ene%, 0 &"% e-oen%"% 0 &o% -"%tigo% "%t" e& $nto 2$e oi!"n "nte% 2$e #e%o+e#e-e &"% 3#ene%, 0 &"% e-oen%"% 0 &o% -"%tigo% ee-en -on/i"n8" 0 e%tán +ien e%t"+&e-i#o%, -$"n#o &o% 5e/e% 0 o/i-i"&e% %on -""-e% #e "-t$" ee-en -on/i"n8" 0 e%tán +ien e%t"+&e-i#o%, -$"n#o &o% 5e/e% 0 o/i-i"&e% %on -""-e% #e "-t$" #e e%t" /o", $e#en 6en-e " -$"&2$ie eneigo -o$to.
#e e%t" /o", $e#en 6en-e " -$"&2$ie eneigo -o$to.
C"!t$&o :
C"!t$&o : LA -IR)EZALA -IR)EZA RESUEN
RESUEN
Lo% e<eto% %on -""-e% #e 6en-e "& eneigo -e"n#o $n" e-e-i3n /"6o"+&e en e&&o%, "%! Lo% e<eto% %on -""-e% #e 6en-e "& eneigo -e"n#o $n" e-e-i3n /"6o"+&e en e&&o%, "%! o+tene &" 6i-toi" %in ne-e%i#"# #e e5e-e %$ /$e8".
o+tene &" 6i-toi" %in ne-e%i#"# #e e5e-e %$ /$e8".
En e& -"o #e +"t"&&" %e e/iee " &"% /o"-ione% 0 +"n#e"% $ti&i8"#"% "" #e%&eg" &"% En e& -"o #e +"t"&&" %e e/iee " &"% /o"-ione% 0 +"n#e"% $ti&i8"#"% "" #e%&eg" &"% to"% 0 -oo#in" %$% o6iiento%. Log" 2$e e& e59-ito %e" -""8 #e -o+"ti -ont" e& to"% 0 -oo#in" %$% o6iiento%. Log" 2$e e& e59-ito %e" -""8 #e -o+"ti -ont" e& "#6e%"io %in %e #eot"#o e% $n" -$e%ti3n #e e&e" 9to#o% oto#o<o% o eteo#o<o%
"#6e%"io %in %e #eot"#o e% $n" -$e%ti3n #e e&e" 9to#o% oto#o<o% o eteo#o<o%..
Lo% e-$%o% $ti&i8"#o% "" o+tene $n" +$en" o#$--i3n, $e#e %e #e/ini#" -oo &" e&"-i3n Lo% e-$%o% $ti&i8"#o% "" o+tene $n" +$en" o#$--i3n, $e#e %e #e/ini#" -oo &" e&"-i3n #e &o% e%$&t"#o% 0 e& tieo $ti&i8"#o, -$"nto eno %e" e& tieo 2$e &&e6e en o+tene e& #e &o% e%$&t"#o% 0 e& tieo $ti&i8"#o, -$"nto eno %e" e& tieo 2$e &&e6e en o+tene e& e%$&t"#o e%e"#o á% o#$-ti6o %eá e& %i%te".
e%$&t"#o e%e"#o á% o#$-ti6o %eá e& %i%te". AN>LISIS
AN>LISIS
L"% ee%"%
L"% ee%"% #e+en -ont" #e+en -ont" %iee -on %iee -on e& "tei"& e& "tei"& 0 &0 &" "2$in"i" " "2$in"i" ne-e%"i", "" ne-e%"i", "" &og" $n"&og" $n" e<-e&ente o#$-ti6i#"#, tenien#o &" "2$in"i" o#en", +"5""n &o% -o%to% 0 "$ent""n &"% e<-e&ente o#$-ti6i#"#, tenien#o &" "2$in"i" o#en", +"5""n &o% -o%to% 0 "$ent""n &"% g"n"n-i"%, e& o+e n$n-" %"+e #e &o 2$e e% -""8, "%t" 2$e &o intent".
g"n"n-i"%, e& o+e n$n-" %"+e #e &o 2$e e% -""8, "%t" 2$e &o intent". S=NTESIS
S=NTESIS
Un e5e&o #e e%to e% -$"n#o &" 6e&o-i#"# #e& "g$" 2$e /&$0e "&-"n8" e& $nto en e& 2$e $e#e Un e5e&o #e e%to e% -$"n#o &" 6e&o-i#"# #e& "g$" 2$e /&$0e "&-"n8" e& $nto en e& 2$e $e#e o6e &"% ie#"%, 9%t" e% &" /$e8" #ie-t". C$"n#o &" 6e&o-i#"# 0 "nio+"+i&i#"# #e& "&-3n e% o6e &"% ie#"%, 9%t" e% &" /$e8" #ie-t". C$"n#o &" 6e&o-i#"# 0 "nio+"+i&i#"# #e& "&-3n e% t"& 2$e $e#e "t"-" 0 "t", e%to e% e-i%i3n. Lo i%o o-$e -on &o% g$eeo% e<eto%: %$ t"& 2$e $e#e "t"-" 0 "t", e%to e% e-i%i3n. Lo i%o o-$e -on &o% g$eeo% e<eto%: %$ /$e8" e% ái#", %$ e-i%i3n -ete". S$ /$e8" e% -oo #i%"" $n" -"t"$&t", %$ e-i%i3n e% /$e8" e% ái#", %$ e-i%i3n -ete". S$ /$e8" e% -oo #i%"" $n" -"t"$&t", %$ e-i%i3n e%
#" en e& o+5eti6o e6i%to 0 -"$%" e& e/e-to e%e"#o, -$"n#o $n e59-ito tiene &" /$e8" #e& #" en e& o+5eti6o e6i%to 0 -"$%" e& e/e-to e%e"#o, -$"n#o $n e59-ito tiene &" /$e8" #e& !et$, in-&$%o e& t!i#o %e 6$e&6e 6"&iente, -$"n#o ie#e &" /$e8" #e& !et$, in-&$%o e& !et$, in-&$%o e& t!i#o %e 6$e&6e 6"&iente, -$"n#o ie#e &" /$e8" #e& !et$, in-&$%o e& 6"&iente %e -on6iete en t!i#o. N"#" e%tá /i5"#o en &"% &e0e% #e &" g$e"
6"&iente %e -on6iete en t!i#o. N"#" e%tá /i5"#o en &"% &e0e% #e &" g$e"
C"!t$&o *:
C"!t$&o *: +UNTOS D/ILES , -UERTES+UNTOS D/ILES , -UERTES
Lo% +$eno% g$eeo% "-en 2$e &o% "#6e%"io% 6eng"n " e&&o%, 0 #e ning1n o#o %e #e5"n "t"e Lo% +$eno% g$eeo% "-en 2$e &o% "#6e%"io% 6eng"n " e&&o%, 0 #e ning1n o#o %e #e5"n "t"e /$e" #e %$ /ot"&e8"
/$e" #e %$ /ot"&e8"
Si "-en 2$e &o% "#6e%"io% 6"0"n " #on#e $%te#e% 2$ieen "" -o+"ti, %$ /$e8" e%t"á Si "-en 2$e &o% "#6e%"io% 6"0"n " #on#e $%te#e% 2$ieen "" -o+"ti, %$ /$e8" e%t"á %iee 6"-!". Si no %"&en " -o+"ti, %$% /$e8"% e%t"án %iee &&en"%. E%te e% e& "te #e 6"-i" %iee 6"-!". Si no %"&en " -o+"ti, %$% /$e8"% e%t"án %iee &&en"%. E%te e% e& "te #e 6"-i" " &o% #eá% 0 #e &&en"%e " %! i%o.
" &o% #eá% 0 #e &&en"%e " %! i%o.
At"-" ine%e"#"ente, "-ien#o 2$e &o% "#6e%"io% %e "goten -oien#o "" %"&6" %$% 6i#"%. At"-" ine%e"#"ente, "-ien#o 2$e &o% "#6e%"io% %e "goten -oien#o "" %"&6" %$% 6i#"%. Inte$i %$% o6i%ione%, ""%" -on %$% -"o% 0 -ot" %$% 6!"% #e "o6i%ion"iento. Inte$i %$% o6i%ione%, ""%" -on %$% -"o% 0 -ot" %$% 6!"% #e "o6i%ion"iento. A"e-e en &$g"e% -!ti-o% 0 "t"-" #on#e eno% %e &o e%een, "-ien#o 2$e teng"n 2$e "-$#i A"e-e en &$g"e% -!ti-o% 0 "t"-" #on#e eno% %e &o e%een, "-ien#o 2$e teng"n 2$e "-$#i "& e%-"te.
"& e%-"te.
E& ie g$o 2$e o-$"
E& ie g$o 2$e o-$" e& -"o #e +"t"&&" 0 e& -"o #e +"t"&&" 0 e%e" "& eneigo, o%ee &" 6ent"5" #e tene e%e" "& eneigo, o%ee &" 6ent"5" #e tene &"&" o%i-i3n
o%i-i3n á% á% /$ete, /$ete, -$"n#o -$"n#o e& e& eneigo eneigo %e %e %iente %iente -3o#o -3o#o "0 "0 &" &" o%i+i&i#"# o%i+i&i#"# 2$e 2$e %e %e "gote "gote "%"% ái#o.
ái#o. S=NTESIS S=NTESIS L" &e0
L" &e0 #e &"% oe#e &"% oe"-ione"-ione% e<ito% e<ito%"% %e +"%%"% %e +"%" en e6it" en e6it" &"% /$e" &"% /$e8"% #e& 8"% #e& eneieneigo 0 "t"-go 0 "t"-" " %$%%$% $nto% á% #9+i&e% #eno
$nto% á% #9+i&e% #enoinán#o%e en e& "ná&i%i% DOFA inán#o%e en e& "ná&i%i% DOFA #e+i&i#"#e%, oot$ni#"#e%, #e+i&i#"#e%, oot$ni#"#e%, /ot"&e-e% 0/ot"&e-e% 0 "en"8"%.
"en"8"%. Sie
Siee 2$e %e tie 2$e %e tiene $n" ene $n" et" #e/iet" #e/ini#" 0 #!ni#" 0 #!" " #!" %e -"" " #!" %e -"in" tin" t"% e&&" %i"% e&&" %in en#in en#i%e, " e%" #e%e, " e%" #e &o% oento% #e #e+i&i#"# e& /in"& %iee %eá e-oen%"#o #e &" et" "&-"n8"#".
&o% oento% #e #e+i&i#"# e& /in"& %iee %eá e-oen%"#o #e &" et" "&-"n8"#". AN>LISIS
AN>LISIS
E%to %igni/i-" $ti&i8" $-o% 9to#o% "" -on/$n#i 0 et$+" "& eneigo -on e& o+5eti6o #e E%to %igni/i-" $ti&i8" $-o% 9to#o% "" -on/$n#i 0 et$+" "& eneigo -on e& o+5eti6o #e o+%e6" %$% /o"% #e e%$e%t"; #e%$9% #e "+e&"% o+%e6"#o, "-t$" en -on%e-$en-i", #e o+%e6" %$% /o"% #e e%$e%t"; #e%$9% #e "+e&"% o+%e6"#o, "-t$" en -on%e-$en-i", #e "ne" 2$e $e#"% %"+e 2$9 -&"%e #e %it$"-ione% %igni/i-"n 6i#" 0 -$á&e% %igni/i-"n $ete. "ne" 2$e $e#"% %"+e 2$9 -&"%e #e %it$"-ione% %igni/i-"n 6i#" 0 -$á&e% %igni/i-"n $ete.
C"!t$&o :
C"!t$&o : )ANIO/RAS: EL EN-RENTA))ANIO/RAS: EL EN-RENTA)IENTO DIRECTO E IENTO DIRECTO E INDIRECTOINDIRECTO
To#" ee%" tiene $n &"n #e nego-io%, $no% o+5eti6o% " -oto e#i"no 0 &"go &"8o 0 e% To#" ee%" tiene $n &"n #e nego-io%, $no% o+5eti6o% " -oto e#i"no 0 &"go &"8o 0 e% $0 iot"nte tene en -$ent" 2$e e%te &"n #e+e %e "-o#e " %$ 6o-"-i3n.
$0 iot"nte tene en -$ent" 2$e e%te &"n #e+e %e "-o#e " %$ 6o-"-i3n.
L" #i/i-$&t"# #e &" &$-" ""#" e% "-e -e-"n"% &"% #i%t"n-i"% &"g"% 0 -on6eti &o% o+&e"% L" #i/i-$&t"# #e &" &$-" ""#" e% "-e -e-"n"% &"% #i%t"n-i"% &"g"% 0 -on6eti &o% o+&e"% en 6ent"5"%.
en 6ent"5"%.
Po -on%ig$iente, &" &$-" ""#" $e#e %e o6e-o%" 0 $e#e %e e&igo%", "" e& e<eto e% Po -on%ig$iente, &" &$-" ""#" $e#e %e o6e-o%" 0 $e#e %e e&igo%", "" e& e<eto e% o6e-o%", "" e& ine<eto e&igo%o
o6e-o%", "" e& ine<eto e&igo%o.. Si e&
Si e& e59-ie59-ito %e to %e o6i&o6i&i8" ái#"ei8" ái#"ente %in nte %in "" #!" 0 "" #!" 0 no-e, e-oieno-e, e-oien#o e& n#o e& #o+&e #e &" #o+&e #e &" #i%t"n#i%t"n-i"-i" "+it$"&, C$"n#o &" $t" e% &"g" &"% to"% %e -"n%"n; %i "n g"%t"#o %$ /$e8" en &" o6i&i8"-i3n, "+it$"&, C$"n#o &" $t" e% &"g" &"% to"% %e -"n%"n; %i "n g"%t"#o %$ /$e8" en &" o6i&i8"-i3n, &&eg"n "got"#"% ient"% 2$e %$% "#6e%"io% e%tán /e%-o%; "%! $e%, e% %eg$o 2$e %eán &&eg"n "got"#"% ient"% 2$e %$% "#6e%"io% e%tán /e%-o%; "%! $e%, e% %eg$o 2$e %eán "t"-"#"%.
"t"-"#"%.
Si $n e59-ito no e%tá e2$i"#o, no -$ent" -on o6i%ione% ni #ineo no o#á -o+"ti " eno% Si $n e59-ito no e%tá e2$i"#o, no -$ent" -on o6i%ione% ni #ineo no o#á -o+"ti " eno% 2$e -ono8-"n &"% ont""% 0 &o% +o%2$e%, 0 &" -on#i-i3n #e &o% "nt"no%, 0 "o6e-" &"% 2$e -ono8-"n &"% ont""% 0 &o% +o%2$e%, 0 &" -on#i-i3n #e &o% "nt"no%, 0 "o6e-" &"% 6ent"5"% #e& teeno
6ent"5"% #e& teeno S=NTESIS
S=NTESIS No
No e%eg$i e%eg$i " " &o% &o% eneigo% eneigo% -$"n#o -$"n#o /in5"n /in5"n $n" $n" eti"#", eti"#", ni ni "t"-" "t"-" to"% to"% e<et"%, e<et"%, %i %i &o%&o% "#6e%"io% $0en #e eente "nte% #e "got" %$ eneg!", %eg$"ente "0 e+o%-"#"% "" "#6e%"io% $0en #e eente "nte% #e "got" %$ eneg!", %eg$"ente "0 e+o%-"#"% "" "t"-" " &"% to"%; en e%te -"%o, %e #e+e etene " &"% to"% o/i-i"&e% "" 2$e no %e &"n-en en %$ "t"-" " &"% to"%; en e%te -"%o, %e #e+e etene " &"% to"% o/i-i"&e% "" 2$e no %e &"n-en en %$ e%e-$-i3n.
e%e-$-i3n.
No -on%$i &" -oi#" #e %$% %o&#"#o%, %i e& eneigo "+"
No -on%$i &" -oi#" #e %$% %o&#"#o%, %i e& eneigo "+"n#on" #e eente %$% o6i%ione%, 9%n#on" #e eente %$% o6i%ione%, 9%t"%t"% "n #e %e o+"#"% "nte% #e %e -oi#"%, o %i e%tán en6enen"#"%.
"n #e %e o+"#"% "nte% #e %e -oi#"%, o %i e%tán en6enen"#"%.
C"!t$&o H:
A&
A& e&e" &"% e&e" &"% to"% "" e& to"% "" e& "t"2$e, e& "t"2$e, e& gene"& 2$e no gene"& 2$e no entien#e 2$e entien#e 2$e "0 2$e 6"i" "0 2$e 6"i" &"% tá-ti-"%,&"% tá-ti-"%, no o#á $ti&i8"&"% -on e/e-ti6i#"#, "$n2$e -oen#" +ien &"% -in-o 6ent"5"%.
no o#á $ti&i8"&"% -on e/e-ti6i#"#, "$n2$e -oen#" +ien &"% -in-o 6ent"5"%. ?"0 -in-o
?"0 -in-o /"&&o% e&igo%o% /"&&o% e&igo%o% 2$e $e#en 2$e $e#en "/e-t" " "/e-t" " $n gene"& $n gene"& o " o " $n geente:$n geente: ).
). Si Si e% e% $#e$#ente nte &e &e $e#$e#en en "t"t"".. '.
'. Si eSi e% -o% -o+"+"#e %#e %eá eá -"-"tt$"$"#o#o.. @.
@. Si e% iSi e% i$$&%i&%i6o $6o $e#e %e#e %e ie i#i-#i-$&i$&i8"#8"#o.o. .
. Si tieSi tiene $n %entne $n %enti#o #e& i#o #e& ono #eono #e"%i"#o #e"%i"#o #e&i-"#&i-"#o, %e &e $o, %e &e $e#e -"&$e#e -"&$ni"ni".. .
. Si e% #Si e% #e e%!e e%!it$ -it$ -o"%i6o"%i6o, $e#o, $e#e %entie %enti%e "to%e "toent"#o ent"#o 0 #e-e-0 #e-e-ion"#oion"#o.. Aná&i%i%
Aná&i%i%
E& Gene"& no #e+e &e6"nt" %$ -""ento en $n teeno #i/!-i& -$"n#o %e en-$enten en $n E& Gene"& no #e+e &e6"nt" %$ -""ento en $n teeno #i/!-i& -$"n#o %e en-$enten en $n teeno -e"#o, e"" "&g$n" e%t"tegi" 0 o6e%e 0 C$"n#o %e "&&en en $n teeno ot"&, teeno -e"#o, e"" "&g$n" e%t"tegi" 0 o6e%e 0 C$"n#o %e "&&en en $n teeno ot"&, &$-".
&$-".
Lo% gene"&e% 2$e -ono-en &"% 6"i"+&e% o%i+&e% "" "o6e-"%e #e& teeno %"+en -3o Lo% gene"&e% 2$e -ono-en &"% 6"i"+&e% o%i+&e% "" "o6e-"%e #e& teeno %"+en -3o "ne5" &"% /$e8"% ""#"%. Si &o% gene"&e% no %"+en -3o "#"t"%e #e "ne" 6ent"5o%", "ne5" &"% /$e8"% ""#"%. Si &o% gene"&e% no %"+en -3o "#"t"%e #e "ne" 6ent"5o%", "$n2$e -ono8-"n &" -on#i-i3n #e& teeno, no $e#en "o6e-"%e #e 9&.
"$n2$e -ono8-"n &" -on#i-i3n #e& teeno, no $e#en "o6e-"%e #e 9&.
S!nte%i% S!nte%i%
E% ne-e%"io -ono-e o/$n#"ente &o% intee%e% #e& -&iente, o&6i#án#o%e #e $%te# i%o, E% ne-e%"io -ono-e o/$n#"ente &o% intee%e% #e& -&iente, o&6i#án#o%e #e $%te# i%o, o&6!#e%e #e to#o eno% #e %$% -&iente%.
o&6!#e%e #e to#o eno% #e %$% -&iente%.
S$ e%t"tegi" #e "eting, %e ini-i", %e "-"+", 6i6e 0 $ee -on e& -&iente. S$ e%t"tegi" #e "eting, %e ini-i", %e "-"+", 6i6e 0 $ee -on e& -&iente.
C"!t$&o :
C"!t$&o : )ARC0A.)ARC0A. C$"n#o
C$"n#o &"% &"% 3#ene% 3#ene% %on %on "8on"+"8on"+&e%, &e%, 5$%t"%5$%t"%, , %en-i&%en-i&&"%, &"%, -&""% -&""% 0 0 -on%e-$e-on%e-$ente%, nte%, e<i%te<i%te e $n"$n" e&"-i3n "onio%" ente e& -o"n#"nte 0 %$% o+e%.
e&"-i3n "onio%" ente e& -o"n#"nte 0 %$% o+e%. Si e&
Si e& e59-ito no e59-ito no tiene #i%-i&in" tiene #i%-i&in" e%to 2$iee e%to 2$iee #e-i 2$e #e-i 2$e &" "$toi#"# &" "$toi#"# #e& gene"& #e& gene"& e% #9+i&.e% #9+i&. Si $n ge
Si $n gene"ne"& e%t& e%t"+&"+&e-e &e-e &"ne% i"ne% in1tn1ti&ei&e%, to%, to#o e& $#o e& $n#o ten#o teiin" -"nn" -"n%"#o%"#o, 0 %i e& en, 0 %i e& eneieigogo "&ient" " %$% -"+"&&o% -on g"no, e%tá #e-i#i#o " &$-" "%t" &" $ete.
Un" 6e8 "n"&i8"#o 0 #e/ini#o e& o0e-to %e #e+e: Un" 6e8 "n"&i8"#o 0 #e/ini#o e& o0e-to %e #e+e:
).
). DeteDetein" e& in" e& /in, e% /in, e% #e-i e#e-i e& o+5& o+5eti6o eti6o "% e&e"% e&e6"#o #e& 6"#o #e& o0e-to0e-to,o, '.
'. E& o+5E& o+5etieti6o /in6o /in"& %ie"& %iee e/&e e/&e5"e5"n#o e& -"n#o e& -"+i+io.o. @.
@. O+O+5e5etiti6o6o% i% intnteee#e#ioio%.%. .
. DeDe/i/inini & &"% ""% "-t-ti6i6i#i#"#e"#e%.%. .
. LoLo% +% +enene/ie/i-i-io% o% e%e%e"e"#o#o%% AN>LISIS
AN>LISIS
L"% "nio+"% i&it"e% %on e& e%$&t"#o #e &o% &"ne% 0 &"% e%t"tegi"% en &" "ne" á% L"% "nio+"% i&it"e% %on e& e%$&t"#o #e &o% &"ne% 0 &"% e%t"tegi"% en &" "ne" á% 6ent"5o%" "" g"n". Detein"n &" o6i&i#"# 0 e/e-ti6i#"# #e &"% to"%, -o+"ti e%t"n#o 6ent"5o%" "" g"n". Detein"n &" o6i&i#"# 0 e/e-ti6i#"# #e &"% to"%, -o+"ti e%t"n#o -$e%t" "+"5o 0 n$n-" -$e%t" "i+". E6it" 2$e e& "g$" #i6i#" &"% /$e8"%, "&e5"%e #e &"% -$e%t" "+"5o 0 n$n-" -$e%t" "i+". E6it" 2$e e& "g$" #i6i#" &"% /$e8"%, "&e5"%e #e &"% -on#i-ione% #e%/"6o"+&e% &o "nte% 2$e te %e" o%i+&e.
-on#i-ione% #e%/"6o"+&e% &o "nte% 2$e te %e" o%i+&e.
C$"n#o e& eneigo e%tá -e-", eo e"ne-e en -"&", 2$iee #e-i 2$e %e "&&" en $n" C$"n#o e& eneigo e%tá -e-", eo e"ne-e en -"&", 2$iee #e-i 2$e %e "&&" en $n" o%i-i3n
o%i-i3n /$ete. /$ete. C$"n#o C$"n#o e%tá e%tá &e5o%, &e5o%, eo eo intent" intent" o6o-" o6o-" o%ti&i#"#e%, o%ti&i#"#e%, 2$iee 2$iee 2$e 2$e "6"n-e%. "6"n-e%. Si,Si, "#eá%, %$ o%i-i3n e% "--e%i+&e, e%o 2$iee #e-i 2$e &e e% /"6o"+&e.
"#eá%, %$ o%i-i3n e% "--e%i+&e, e%o 2$iee #e-i 2$e &e e% /"6o"+&e.
C"!t$&o )(:
C"!t$&o )(: TERRENO.TERRENO. L" n"t$"&e8"
L" n"t$"&e8" #e& teeno #e& teeno e% e& e% e& /"-to /$n#"ent"& /"-to /$n#"ent"& "" "0$#" "& "" "0$#" "& e59-ito " e59-ito " o+tene $n" o+tene $n" 6i-toi"6i-toi" %eg$"; -$"n#o &o% o/i-i"&e% %on /$ete%, &o% %o&#"#o% %on #9+i&e% e& e%$&t"#o e% $n -"o%.
%eg$"; -$"n#o &o% o/i-i"&e% %on /$ete%, &o% %o&#"#o% %on #9+i&e% e& e%$&t"#o e% $n -"o%. A&
A& %"+e 2$%"+e 2$e &o% e &o% %o&#"#o%o&#"#o% %on -"% %on -""-e% #e "-e% #e en/enten/ent" "& e" "& eneigoneigo, &"% , &"% o%i+i&o%i+i&i#"#e% i#"#e% #e& 9<i#e& 9<itoto %eán eno% #e &" it"#, o &o t"nto en e& "te #e &" g$e", no ie#en e& tieo -$"n#o %eán eno% #e &" it"#, o &o t"nto en e& "te #e &" g$e", no ie#en e& tieo -$"n#o e/e-t1"n &o% o6iiento%, #e+i#o " 2$e tene -ono-iiento #e& teitoio -on&&e6"" " &" 6i-toi" e/e-t1"n &o% o6iiento%, #e+i#o " 2$e tene -ono-iiento #e& teitoio -on&&e6"" " &" 6i-toi" tot"&.
tot"&.
AN>LISIS AN>LISIS Lo% #e%e
Lo% #e%eo% #e o% #e o%t"%e o%t"%e " %! " %! i%o% $ i%o% $ " ot"% " ot"% e%on"% e%on"% 2$e %i %2$e %i %e $e#ee $e#e, #"o% , #"o% 0 e-i+0 e-i+io%io% o n$e
o n$e%to e%/%to e%/$e8o, $e8o, %iee &e6"nt"n#o %iee &e6"nt"n#o &" "$toe%ti" &" "$toe%ti" 0 eiti9n#o&e% 0 eiti9n#o&e% 6"&o" e6"&o" e& e%$&t"#o & e%$&t"#o #e&#e& t"+"5o -"#" 6e8 e5o"n#o &" -"&i#"# #e 6i#".
S=NTESIS S=NTESIS
C$"n#o e& teeno e%t" #i/!-i& #e %"&i, %e e%tá &iit"#o. En e%te teeno, %i e& eneigo no e%tá C$"n#o e& teeno e%t" #i/!-i& #e %"&i, %e e%tá &iit"#o. En e%te teeno, %i e& eneigo no e%tá e""#o,
e""#o, %e %e $e#e $e#e 6en-e 6en-e %i %i %e %e %ig$e %ig$e "#e&"nte, "#e&"nte, eo eo %i %i e& e& eneigo eneigo e%tá e%tá e""#o e""#o 0 0 %e %e %ig$e%ig$e "#e&"nte, "+á $-"% #i/i-$&t"#e% "" 6o&6e #e n$e6o " 9&, &o -$"& 5$g"á en -ont".
"#e&"nte, "+á $-"% #i/i-$&t"#e% "" 6o&6e #e n$e6o " 9&, &o -$"& 5$g"á en -ont". C"!t$&o )):
C"!t$&o )): LAS NUEVE CLASES DE TERRENOLAS NUEVE CLASES DE TERRENO
En $n" in6"%i3n, o eg&" gene"&, -$"nto á% %e "#ent"n &o% in6"%oe% en e& teitoio "5eno, En $n" in6"%i3n, o eg&" gene"&, -$"nto á% %e "#ent"n &o% in6"%oe% en e& teitoio "5eno, á% /$ete% %e "-en, "%t" e& $nto #e 2$e e& go+ieno n"ti6o no $e#e 0" e<$&%"&o%.
á% /$ete% %e "-en, "%t" e& $nto #e 2$e e& go+ieno n"ti6o no $e#e 0" e<$&%"&o%.
L" %i-o&og!" #e &o% %o&#"#o% -on%i%te en e%i%ti -$"n#o %e 6en o#e"#o%, &$-" -$"n#o no %e L" %i-o&og!" #e &o% %o&#"#o% -on%i%te en e%i%ti -$"n#o %e 6en o#e"#o%, &$-" -$"n#o no %e $e#e e6it", 0 o+e#e-e en -"%o% e<teo%.
$e#e e6it", 0 o+e#e-e en -"%o% e<teo%.
Con/oe " &"% &e0e% #e &"% oe"-ione% #e i&it"e% e<i%ten n$e6e -&"%e% #e teeno: Con/oe " &"% &e0e% #e &"% oe"-ione% #e i&it"e% e<i%ten n$e6e -&"%e% #e teeno:
).
). TTeeeeno no #e #e #i#i%e%e%i%i3n3n '.
'. TTeeeneno /oo /ontnteei8i8oo @.
@. TTeeeneno -o -&"&"6e6e .
. TTeeeeno #no #e -oe -o$$nini-"--"-i3i3nn .
. TTeeeeno #no #e ine intete%e%e----i3i3nn *.
*. TTeeeneno oo o%t%ti&i& .
. TTeeeeno no #e#e%/"%/"6o6o"+"+&e&e H.
H. TTeeeneno oo ott"&"& .
. TTeeeneno o -e-e--"#"#oo S=NTESIS
S=NTESIS 1.
1. D%D%spspe$e$s%s%nn:: &$-"n ente %! en %$ oio teitoio&$-"n ente %! en %$ oio teitoio
22.. LL%%!!ee$$oo:: Penet"-i3n en $n teitoio "5eno, eo no %e "-e en o/$n#i#"#.Penet"-i3n en $n teitoio "5eno, eo no %e "-e en o/$n#i#"#.
**.. CCllaa33ee:: teitoio 2$e $e#e e%$&t"te 6ent"5o%o %i %e to", 0 6ent"5o%o "& eneigo %i e% 9&teitoio 2$e $e#e e%$&t"te 6ent"5o%o %i %e to", 0 6ent"5o%o "& eneigo %i e% 9& 2$ien &o -on2$i%t".
2$ien &o -on2$i%t". 4.
4. C Comun%&a&%nomun%&a&%n: Un teitoio ig$"&ente "--e%i+&e "" to#o%.: Un teitoio ig$"&ente "--e%i+&e "" to#o%. 5.
5. InIntete$s$se&e&&%&%nn:: E& teitoio 2$e e%tá o#e"#o o te% teitoio% i6"&e%E& teitoio 2$e e%tá o#e"#o o te% teitoio% i6"&e% 66.. DD%%77íí&&%%ll:: C$"n#o %e enet" en o/$n#i#"# en $n teitoio "5enoC$"n#o %e enet" en o/$n#i#"# en $n teitoio "5eno
8.
99.. CCee$$&&aa''oo:: C$"n#o e& "--e%o e% e%te-o 0 &" %"&i#" e% tot$o%"C$"n#o e& "--e%o e% e%te-o 0 &" %"&i#" e% tot$o%"
.. ))oo$$ttaall:: %o+e6i6i en $n teitoio &$-"n#o -on "i#e8, 0 e% /á-i& oi %i no &o "-e%%o+e6i6i en $n teitoio &$-"n#o -on "i#e8, 0 e% /á-i& oi %i no &o "-e% C"!t$&o )':
C"!t$&o )': ATACAR CON -UEGOATACAR CON -UEGO E<i%ten
E<i%ten -in-o -in-o 9to#o% 9to#o% #e #e "t"2$e "t"2$e e#i"nte e#i"nte e& e& /$ego:/$ego: ).
). K$K$ee" " " " &"&"% e% e%%onon"%"% '.
'. K$eK$e" &" &o% %o% %$i$ini%ni%toto% 0 &% 0 &"% t"% tienien#"%#"% @.
@. K$K$ee" " e& e& e2e2$i$i""5e5e .
. K$K$ee" &" &o% "o% "%%enen"&"&e%e% .
. K$K$ee" &"" &"% &!% &!ne"ne"% #e t% #e t"n"n%o%ottee C$"
C$"n#o en#o e& /$& /$ego ego e%te%tá #ená #ento to #e& #e& -"-""e"ento nto eneeneigigo, -o, -oo#oo#in"in" in ine#e#i"ti"t"e"ente nte &"%&"% oe"-ione% #e%#e "/$e".
oe"-ione% #e%#e "/$e". AN>LISIS
AN>LISIS E%t
E%t" " e%te%t"t"tegiegi" " 1ni1ni-"-"entente e no% no% intintee%ee%" " %i %i %o%oo% o% -""-""-e% -e% #e #e %e %e e%e%e-ie-i"&i"&i%t"%t"%, %, 0 0 eeo%o% -on%eg$i#o o+tene $n +$en -onto& en n$e%to% -o%te%.
-on%eg$i#o o+tene $n +$en -onto& en n$e%to% -o%te%.
C"!t$&o )@:
C"!t$&o )@: AGENTE SECRETO.AGENTE SECRETO. E%
E% #e #e e%en-i"& e%en-i"& iot"n-i" iot"n-i" #e%-$+i " #e%-$+i " &o% &o% e%!"% e%!"% #e& #e& eneigo eneigo 2$e 2$e "0"n 6eni#o "0"n 6eni#o " " e%i", e%i", "0"0 2$e %o+on"&o% "" "%! o#e -ont"t"&o% 0 $ti&i8"&o% "" %e6i-io e%on"&.
2$e %o+on"&o% "" "%! o#e -ont"t"&o% 0 $ti&i8"&o% "" %e6i-io e%on"&. S=NTESIS
S=NTESIS
E& e%ion"5e e% e%en-i"& "" &"% oe"-ione% i&it"e%, 0 &o% e59-ito% #een#en #e 9& "" &&e6" E& e%ion"5e e% e%en-i"& "" &"% oe"-ione% i&it"e%, 0 &o% e59-ito% #een#en #e 9& "" &&e6" " -"+o %$% "--ione%. No %eá 6ent"5o%o "" e& e59-ito "-t$" %in -ono-e &" %it$"-i3n #e& " -"+o %$% "--ione%. No %eá 6ent"5o%o "" e& e59-ito "-t$" %in -ono-e &" %it$"-i3n #e& eneigo, 0 -ono-e &" %it$"-i3n #e& eneigo no e% o%i+&e %in e& e%ion"5e.
A+LICACI(N A+LICACI(N
So0 e%
So0 e%t$#i"nt$#i"nte #e te #e ingeniingenie!" e!" in#$%tin#$%ti"&, i"&, #e %9t#e %9tio %io %ee%teee%te; e%t; e%te &i+e &i+o e o e $e#e "0$e#e "0$#" "$#" " "&i-" &"%
"&i-" &"% e%t"tegi"% "" e%t"tegi"% "" tene $n tene $n +$en +$en 9<ito 9<ito en &" en &" ee%" o ee%" o -o"!".-o"!". Sie
Siee e #ee e #e%e"#o %e%e"#o %e $n" g $n" g"n e"n ee%"i" e%"i" 0 tene0 tene e<-e&e e<-e&ente% inte% i#e"%, %i#e"%, %iee ee e/&e5áe/&e5án#oen#oe "-i" e& /$t$o, %"+eo% 2$e to#o% &o% e%t$#i"nte% #e ingenie!" in#$%ti"& no% 6"o% " g"#$" "-i" e& /$t$o, %"+eo% 2$e to#o% &o% e%t$#i"nte% #e ingenie!" in#$%ti"& no% 6"o% " g"#$" no %oo% &o% 1ni-o% &"% ot"% e%on"% #e ot"% $ni6e%i#"#e%, %on e%"% e%on"% -on &"% 2$e no %oo% &o% 1ni-o% &"% ot"% e%on"% #e ot"% $ni6e%i#"#e%, %on e%"% e%on"% -on &"% 2$e 6"o% " -oeti á% "#e&"nte, 0o ien%o en tene i oi" ee%" 0 e%te &i+o e " %e6i#o 6"o% " -oeti á% "#e&"nte, 0o ien%o en tene i oi" ee%" 0 e%te &i+o e " %e6i#o #e +"%t"nte "0$#" "" "n"&i8" 0 &"nte" &o% o+&e"% 0 &"% e%t"tegi"% "" 2$e i ee%" #e +"%t"nte "0$#" "" "n"&i8" 0 &"nte" &o% o+&e"% 0 &"% e%t"tegi"% "" 2$e i ee%" %e" e<ito%".
%e" e<ito%". L"% e%t
L"% e%t"tegi""tegi"%, &" %, &" "ne" #e "ne" #e e%t" %ie%t" %iee "tee "tent" -on ent" -on e& -&ie& -&iente, eente, e& &i#& &i#e"8go, &e"8go, &" oti" oti6"-i3n6"-i3n 2$e %e &e #9 "& t"+"5"#o "" 2$e e& #e%eee %$% /$n-ione% 0 %e"n -oe-t"%, e& oge%o 0 2$e %e &e #9 "& t"+"5"#o "" 2$e e& #e%eee %$% /$n-ione% 0 %e"n -oe-t"%, e& oge%o 0 6"&o "geg"#o " &" ee%" 0 %o+e to#o "0 2$e e%"&t" &" o#$-ti6i#"# 2$e %e &e #" " e&&". 6"&o "geg"#o " &" ee%" 0 %o+e to#o "0 2$e e%"&t" &" o#$-ti6i#"# 2$e %e &e #" " e&&".
Te
Tene en -ne en -$ent" $ent" $-o% "%$-o% "%e-to%, e-to%, %iee %iee "0 2$e t"0 2$e t"+"5" "+"5" -on 9t-on 9ti-" 0 "0i-" 0 "0$#" " &$#" " &o% #eáo% #eá%,%, $n" +$en" ee%" #e+e "0$#" " &"% e%on"% 2$e &o ne-e%it"n, #on" #ineo " /$n#"-ione% 0 "%! $n" +$en" ee%" #e+e "0$#" " &"% e%on"% 2$e &o ne-e%it"n, #on" #ineo " /$n#"-ione% 0 "%! %e 6eá á% e& o-e%o, o oto &"#o &" ee%" 2$e no "0$#e $-"% 6e-e% i" "& +o#e.
%e 6eá á% e& o-e%o, o oto &"#o &" ee%" 2$e no "0$#e $-"% 6e-e% i" "& +o#e. Sie
Siee #e+ee #e+eo% "-to% "-t$" -on%$" -on%e-$ente e-$ente n$e%ton$e%to% "-to% "-to%, en%%, en%" en &" en &"% #e"% #eá% e%oná% e%on"% 0 t"% 0 t"+"5" "+"5" en e2$io e% $0 iot"nte "" &" ee%", tene en -$ent" &"% oinione% #e &"% ot"% e%on"% en e2$io e% $0 iot"nte "" &" ee%", tene en -$ent" &"% oinione% #e &"% ot"% e%on"% "%! no teng" $n -"go iot"nte o &o teng" %iee #e+eo% tene en -$ent" %$% oinione% "%! no teng" $n -"go iot"nte o &o teng" %iee #e+eo% tene en -$ent" %$% oinione% /ente "& -"%o.
/ente "& -"%o.
4L$-" 0 6en-e en to#"% t$% +"t"&&"% no e% &" e<-e&en-i" %$e"; &" e<-e&en-i" %$e" 4L$-" 0 6en-e en to#"% t$% +"t"&&"% no e% &" e<-e&en-i" %$e"; &" e<-e&en-i" %$e" -on%i%te en 2$e+" &" e%i%ten-i" #e& eneigo %in &$-"7
-on%i%te en 2$e+" &" e%i%ten-i" #e& eneigo %in &$-"7 E& &i+o
E& &i+o #e& "te #e& "te #e &" #e &" g$e" #e S$n g$e" #e S$n T8$, e% T8$, e% e& e5o e& e5o &i+o #e &i+o #e e%t"tegi"%.e%t"tegi"%. E%te
E%te &i+o &i+o no% en%no% en%e" -3e" -3o %"-" o %"-" "#e&"nt"#e&"nte $n" e $n" ee%", ee%", " e%"" e%" #e & #e &"% "#6e"% "#6e%i#"#e%i#"#e% 2$e %% 2$e %ee &"ntee "&&!; &" e5o 6i-toi", e% 6en-e %in -o+"ti.
&"ntee "&&!; &" e5o 6i-toi", e% 6en-e %in -o+"ti. E& %
E& %$eo $eo "te "te #e &#e &" g$e" g$e" e" e% #o+&% #o+&eg" "eg" "& ene& eneigo igo %in %in &$-"&$-", e, e% #e-% #e-i, i, 2$e -2$e -$"n#o $"n#o $n"$n" e%on"
e%on" tiene% tiene% á% á% -oeti#oe% -oeti#oe% o o á% á% ee%"% ee%"% "&e#e#o "&e#e#o %iee %iee %e %e #e+e #e+e -oeti -oeti -on-on $#en-i"
$#en-i" 0 0 "%! "%! %o+on" %o+on" " " &o% &o% e%!"% e%!"% 2$e 2$e e&&o% e&&o% en6!en en6!en "" "" 2$e 2$e %e %e 2$e#en 2$e#en "o0"n#o "o0"n#o n$e%t"n$e%t" -o"!", e%to %e!" $n" e%t"tegi" "" "%! o#e #o+&eg" "& eneigo 0 #"&e en &o% $nto% 2$e -o"!", e%to %e!" $n" e%t"tegi" "" "%! o#e #o+&eg" "& eneigo 0 #"&e en &o% $nto% 2$e á% &e #$e&".
á% &e #$e&". S$ e%t"tegi"
S$ e%t"tegi" #e "eting, #e "eting, %e ini-i", %e ini-i", %e "-"+", %e "-"+", 6i6e 0 6i6e 0 $ee -on $ee -on e& -&iente& -&iente.e. Siee #e+eo%
Siee #e+eo% tene en tene en -$ent" 2$e -$ent" 2$e e& -&ie& -&iente #e+e ente #e+e %e ieo %e ieo 2$e -$"&2$ie 2$e -$"&2$ie ot" -o%", ot" -o%", 9& e%9& e% &" e%on" á% iot"nte "" n$e%t" og"ni8"-i3n o -o"!".
&" e%on" á% iot"nte "" n$e%t" og"ni8"-i3n o -o"!". En e&
En e& teeno, i&i-" teeno, i&i-" &"% #i%t"n-i"%, &"% #i%t"n-i"%, 0 "-e 0 "-e e/een-i" " e/een-i" " #on#e e% #on#e e% /á-i& o /á-i& o #i/!-i& #e%&"8"%e, #i/!-i& #e%&"8"%e, 00 %i e% -"o "+ieto o &$g"e% e%te-o%, 0 e%to in/&$en-i" &"% o%i+i&i#"#e% #e %$e6i6en-i"; %i e% -"o "+ieto o &$g"e% e%te-o%, 0 e%to in/&$en-i" &"% o%i+i&i#"#e% #e %$e6i6en-i"; e6it" o to#o% &o% e#io% 2$e t$ -oeti#o te &&e6e "& oto teeno 0 %i e% "%! g"n"eo% &" e6it" o to#o% &o% e#io% 2$e t$ -oeti#o te &&e6e "& oto teeno 0 %i e% "%! g"n"eo% &" +"t"&&".
+"t"&&". E& "
E& "te #e &te #e &" g$e" g$e" %e " %e +"%+"%" en e& " en e& eng"eng"o: o: o t"o t"ntonto, -$", -$"n#o non#o no%ot%oto% %oo% %oo% -o% -""-""-e% #ee% #e -oeti %in tene eoe%, 0 "%! o#eo% tene $n" +"t"&&" %"ti%/e-".