Notas a los estados financieros Al 31 de diciembre de 2008 y 2007
3. Principios y prácticas contables
At the heart of these broad social changes has been the consolidation of a ‘new knowledge economy’. In simple terms, a knowledge economy is characterised by the increasing importance of knowledge intensive activities in the production of goods and services ( Powell and Snellman 2004 ). In contrast to previous eras, knowledge itself is said to have become the primary source of competitive advantage over other economic inputs, such as land, labour and capital ( OECD 1996 ; Audretsch and Thurik 2001 ; Smith 2002 ). Thus, in a knowledge economy, ‘intangible capital’ underpins an increasing share of gross domestic product ( Abramovitz and David 1996 ; Arvidsson and Peitersen 2013 ). Some concrete forms of ‘knowledge capital’ are visible through indicators such as the growth in patent applications ( Smith 2002 ; Powell and Snellman 2004 ). However, as knowledge creation processes continue to intensify, the relative value of stocks of knowledge, such as existing patents, are thought to diminish compared to the value of knowledge flows, or the creation and
19 FrankWalter Steinmeier was Germany’s Foreign Minister in 2014 when he wrote this
diffusion of new forms of knowing ( Machlup 1984 ; AlLaham et al. 2011 ; Hagel et al. 2012 ).
The increasing competitive value of new knowledge brings to the foreground three interrelated concepts, creativity , innovation and learning ( Scott 2014 ). Learning is the act of modifying existing or acquiring new knowledge or skills; creativity the generation of novelty that is useful and innovation the translation of this novelty into practical outcomes that add value to an activity. These three processes overlap and interact in complex adaptive iterations between codified (‘knowwhat’ and ‘knowwhy’) and tacit knowledge (‘knowhow’) ( Garud 1997 ; Gertler 2001 ), circulating through social networks and embedded in particular, local places ( Gertler 2003 ; Neff 2005 ; Faulconbridge 2006 ). The nonlinear nature of knowledge development, especially when working in concert with new technology, has begun to outstrip the capacity of education institutions to formalise and disseminate it. Actors in knowledge intensive contexts therefore face pressure to continually ‘learn by doing’, and to regularly engage in knowledge producing activities that foster learning, creativity and innovation ( OECD 1996 ; Gratton 2011 ; Ito and Howe 2016 ).
We have established that a knowledge economy is one in which knowledge plays the leading role, but what is ‘new’ about claims of a ‘new knowledge economy’? Although the term ‘knowledge worker’ has been used since the 1950s ( Drucker 1959 ), knowledge producing processes have intensified in recent years ( Dunning 1997 ; Hagel et al. 2012). One of the most salient features of this intensification is the ongoing ‘digitisation of the economy’ the penetration of internetmediated digital technology into everyday social and economic life. An extensive array of research offers empirical examples and theoretical models demonstrating how this ‘digitisation’ is fundamentally reordering socioeconomic relations, causing patterns of organisation and behaviour that are distinct from, rather than a mere extension, of the past ( Castells 2002 ; 2010 ; Moriset and Malecki 2009 ; Botsman and Rogers 2010 ; Kostakis and Bauwens 2014 ; Citron and Pasquale 2014 ; Keen 2015 ). Consequently, there are a variety of different conceptual descriptions that emphasise particular features of the new knowledge economy. Authors employ terms like ‘digital
capitalism’ ( Schiller 1999 ), ‘cognitive capitalism’ ( Rinderman 2012 ; MoulierBoutang 2012 ) ‘cognitivecultural capitalism’ ( Storper and Scott 2009 ; Scott 2014 ), the ‘network economy’ ( Castells 2011 ), the ‘collaborative economy’ ( Botsman and Rogers 2010 ) and even ‘netarchical capitalism’ (Bauwens 2006 ; 2009 ; Kostakis and Bauwens 2014 ) to make sense of these emerging phenomena.
Two enterprises that are emblematic of the tensions these debates evoke are the Californian ‘based’ companies Airbnb and Uber. Both have taken advantage of near ubiquitous smartphone penetration in high density urban contexts to facilitate new forms of ‘sharing’ resources that were previously considered private goods. The ingenuity of their algorithms enable them to profit merely by linking buyers and sellers of accommodation and transport services in new ways. They do this without owning the physical capital required to operate their services, and both ventures are globally ‘disrupting’ their local extant industry competitors, short term accommodation industries in Airbnb’s case ( Guttentag 2015 ; Zervas et al. 2017 ) and local taxi industries in Uber’s case ( Rogers 2015 ; Cramer and Krueger 2016 ).
The astonishingly rapid ‘success’ of such companies, and the larger movement they are claimed to represent, have been widely discussed, initially celebrated (for example by Gansky 2010 ; Botsman and Rogers 2010 ; Belk 2014 ) but more recently criticised ( Greenfield 2015 ; Pick and Dreher 2015 ; Dreyer et al. 2017 ; Murillo et al. 2017 ; Arcidiacono et al. 2018). Certainly such globally mobile, ‘peertopeer’ innovations pose new challenges for local regulators ( Sundararajan 2014 ; Pasquale 2015 ). However a large portion of these critiques stems from a growing concern that the ‘new knowledge economy’ is witnessing a dramatic recalculation of the relationship between labour inputs, productivity and profitability, where high wages for skills in demand, such as software engineering, exist alongside persistently high unemployment and low wages for low demand skills, resulting in troubling inequality ( Audretsch and Thurik 2001 ; Powell 2004 ; Credit Suisse 2014 ; Piketty 2014 ). The concerns with ‘new economy’ luminaries like Airbnb, Uber and a host of other startups eager to ‘disrupt the status quo’ are not only that their operating models may exacerbate inequality, but that their ‘platform ambitions’ are often alarmingly
monopolistic ( Srnicek 2016 ), and are furthering the divide between the small cohort of investors, owners and designers of these platform services and the vast numbers that merely ‘use’ them . 20
Accordingly, social theorists have been advancing new conceptual classes of workers that better represent contemporary work relations. Not simply ‘knowledge workers’ and ‘service workers’ ( Drucker 1994 ), but a privileged ‘creative class’ ( Florida 2002 ; Storper and Scott 2009 ), served by a vulnerable ‘precariat class’ ( Standing 2011 ). Others describe an innovating ‘hacker class’ creating new content on media platforms owned by a ‘vectoralist class’ ( Wark 2004 ). Finally, in addition to questions of economic inequality, many view the emerging ‘new economy’ as an opportunity to evolve the economic arena to accommodate a wider sphere of ethical concerns, such as how to better align productive activity with the ecological constraints of the planet ( Kallis et al. 2012 ; Marglin 2013 ).
These diverse aspects the disruptive role of digital technology on economic activity, the rising social inequality between the winners and losers of such disruptions, and the pressures on growing urban populations to more effectively pool resources and acknowledge ecological constraints are all key features of the new knowledge economy as it is used in this thesis. But it is not simply the accelerated production of knowledge that is channeling resources towards new actors with remarkable alacrity, it
20 Concerns about the link between digital disruption and social inequality have been cited as one of the factors in recent political upheavals such as ‘Brexit’ and the election of President Trump. Although ultimately unsuccessful, even the ‘mainstream’ US presidential candidate Hillary Clinton acknowledged the ambivalence such innovations can provoke during the campaign:
“Meanwhile, many Americans are making extra money renting out a small room, designing websites, selling products they design themselves at home, or even driving their own car. This on demand, or socalled gig economy is creating exciting economies and unleashing innovation. But is is also raising hard questions about workplace protections and what a good job will look like in the future”
is the translation and commercialisation of this new knowledge into entrepreneurial activity . This is why the new economy can be understood more fundamentally as an ‘entrepreneurial’ knowledge economy, in contrast to the older ‘managed industrial economy’ ( Audretsch and Thurik 2001 ). What is rewarded is not just the creation, but the commercialisation of new knowledge . It is this ‘entrepreneurial’ dimension of the 21 new knowledge economy that is of critical relevance to this thesis, not simply as a frame for economic analysis, but as a broader discursive field that shapes social relations, especially during the empirical examination of Coworking practices as early expressions of a growing ‘entrepreneurial society’ ( Audretsch 2009 ; Weiers 2014 ). Whether welcomed or maligned, few argue that this ‘Schumpeterian wave’ of creative destruction is subsiding, and many make the case that such cycles will only intensify in the future ( Perez 2010 ; Rifkin 2014 ; Eichhorst 2015 ; CEDA 2015 ; Ismael et al. 2014).